《Introduction to E-Commerce》是2007年出版的圖書。
基本介紹
- 外文名：Introduction to E-Commerce
- 出版時間：2007年6月
- 頁數：537 頁
- ISBN：9780131224506
- 定價：978.00 元
內容簡介
For undergraduate-level courses in Electronic Commerce. Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.
