電子商務專業英語(2003年10月高等教育出版社出版的圖書)

電子商務專業英語(2003年10月高等教育出版社出版的圖書)

《電子商務專業英語》是2003年10月高等教育出版社出版的圖書,作者是司愛俠。

基本介紹

  • 書名:電子商務專業英語
  • 作者:司愛俠
  • 出版社:高等教育出版社 
  • 出版時間:2003年10月1日
  • 頁數:288 頁
  • 定價:24 元
  • 裝幀:平裝
  • ISBN:9787040132878
內容簡介,圖書目錄,

內容簡介

《電子商務專業英語》參考電子商務專業教學大綱,用英語比較全面地介紹了電子商務的相關知識。《電子商務專業英語》在選材上充分考慮實用性、廣泛性和前瞻性,內容包括電子商務基礎知識、B2B、B2C、電子商務基礎構架、客戶關係管理、供應鏈管理、數據加密標準、線上支付、安全電子交易、電子貨幣、網上銀行、智慧卡、網路行銷以及相關的網路技術如XHTML等,兼顧了商務與技術。為幫助讀者加深理解和鞏固知識,每篇課文都輔以一定的練習。在全書的最後還給出了單詞總表和參考譯文。《電子商務專業英語》可作為本專科院校電子商務、計算機及信息管理等專業的專業英語教材,也可供各種培訓班以及具備一定英語基礎的人員自學使用。

圖書目錄

Unit 1
Passage: E-commerce
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: Business Models in the
New Economy
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 2
Passage: The ABCs of B2B
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading:The E-Marheplace
Builder
New Words
Phrases
Proper Names
Abbreviations
Exercises to the Passage for Reading
Unit 3
Passage: The ABCs of B2C
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: The ABCs of ERP
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 4
Passage: E-business Infrastructure
New Words
Phrases
Abbreviations
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: Revolutionizing
e-commerce (IBM)
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 5
Passage: Customer Relationship
Management
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading.The Source Of
Network Marketing
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 6
Passage Supply Chain Management
New Words
Phrases
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: An Exclusive
Roundtable Discussion
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 7
Passage The DES
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: The Data Encryption
Standard
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 8
Revision I
Unit 9
Passage:Online payment: The search for a complete solution continues
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: Challenge
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 10
Passage: Secure Electronic Transactions
(SET)
New Words
Phrases
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: A Smart Card for
Everyone?
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 11
Passage: Introduction to e.money
New Words
Phrases
Abbreviations
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies:Translation Exercises
Passage for Reading: Electronic Money mini-FAQ
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 12
Passage: Encryption Tutorial
New Words
Phrases
Abbreviations
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: Getting Started with PGP and GnuPG
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 13
Passage: Channel Management
New Words
Abbreviations
Proper Names
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading:Channel Management
(I)
New Words
Phrases
Abbreviations
Proper Names
Exercises to the Passage for Reading
Unit 14
Passage: Introduction to payment card
systems
New Words
Phrases
Abbreviations
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading:Introduction to payment
card systems
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 15
Passage XHTML
New Words
Phrases
Abbreviations
Notes to the Passage
Comprehension Exercises to the Passage
Exercises to Terms and Vocabularies
Translation Exercises
Passage for Reading: PI-IP
New Words
Phrases
Abbreviations
Exercises to the Passage for Reading
Unit 16
Revision
附錄一 單詞總表
附錄二 參考譯文
Unit 1
Unit 2
Unit 3
Unit 4

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