《當代商務英語閱讀教程（2學生用書）》是2008年3月華東師範大學出版社出版的圖書。該書是專門為高職高專商務英語專業學生精心編寫的。由著名英語專家井升華主編，高職商務英語教學一線骨幹教師、本科商務英語教學專家、英語語言教育專家和企業商務英語培訓教師聯袂編寫，由外籍商務英語專家審定把關。 《當代商務英語閱讀教程（2學生用書）》有以下特點： 起點、難度適當，符合高職學生特點； 注重語言基本功，強化閱讀技能訓練； 富有時代特色，商務與語言有機銜接； 重在培養職業能力，適應商務職場需要； 配有光碟、多媒體課件及網站，方便課餘鞏固。
基本介紹
- 書名：當代商務英語閱讀教程2:學生用書
- 作者：井升華
- 出版日期：2008年3月1日
- 語種：英語
- ISBN：9787561758229
- 出版社：華東師範大學出版社
- 頁數：333頁
- 開本：16
- 品牌：華東師範大學出版社有限公司
內容簡介,圖書目錄,
內容簡介
井升華主編的《當代商務英語閱讀教程（2學生用書）》嘗試以話題為基礎的內容英語教學（Topic—based Content English）。
本教材16個單元，在編排上嘗試適合於以話題為基礎的內容英語教學模式，每個大單元分為4個片段（Extract）和2個連結：“文化連結”和“相關連結”。每個片段在內容上可以獨立存在，它與其它片段在話題內容上有關聯，有一定系統性：“連結”涉及與話題有關的背景材料，當中有人文因素較強的故事性的文體閱讀。但這並不限制教師課堂教學選材的獨到做法。教師若以一個單元的“文化連結”為課堂教學重點，而把片段內容作為學生自己閱讀的材料，也未嘗不可。
本教材練習主要是為了讓學生更好掌握與話題內容相關的語言知識和辭彙而設計的。練習中也不忘拓寬該話題知識面以及該話題常用表達和辭彙。作者意圖是通過內容掌握辭彙，通過辭彙熟悉內容。這些內容和辭彙具有實用價值，必將在今後實際工作中產生效益和作用。因此，在本教材（2）里，辭彙練習進一步加強。
本教材16個單元，在編排上嘗試適合於以話題為基礎的內容英語教學模式，每個大單元分為4個片段（Extract）和2個連結：“文化連結”和“相關連結”。每個片段在內容上可以獨立存在，它與其它片段在話題內容上有關聯，有一定系統性：“連結”涉及與話題有關的背景材料，當中有人文因素較強的故事性的文體閱讀。但這並不限制教師課堂教學選材的獨到做法。教師若以一個單元的“文化連結”為課堂教學重點，而把片段內容作為學生自己閱讀的材料，也未嘗不可。
本教材練習主要是為了讓學生更好掌握與話題內容相關的語言知識和辭彙而設計的。練習中也不忘拓寬該話題知識面以及該話題常用表達和辭彙。作者意圖是通過內容掌握辭彙，通過辭彙熟悉內容。這些內容和辭彙具有實用價值，必將在今後實際工作中產生效益和作用。因此，在本教材（2）里，辭彙練習進一步加強。
圖書目錄
Unit 1 汽車與交通
Topic—based Content：Automobiles and Transportation
Topic Reading：Extracts of Automobiles and Transportation
Extract 1：Automobile Industry
[相關連結]Related Link：Brands of Cars
Extract 2：Traffic Congestion and Its Solution
[文化連結] Culture Link：Carpool/Vanpool
Extract 3：China’S Drive for Local Car Brands
Extract 4：China Starts Driving in Style
[文化連結] Culture Link：Driving Through
[實例連結]Link to Authentic Document：Car Exchange Agreement
Unit 2 “租”出好生意
Topic-based Content：Leasing
Topic Reading：Extracts of Leasing
Extract 1：How to Choose an Equipment Leasing Company
Extract 2：Equipment Leasing
[實例連結]Link to Authentic Document：Rental Agreement
Extract 3：Leasing Advantages
[相關連結] Related Link：租約小知識
Extract 4：How Do I Buy My Car at the End of the Lease？
[實例連結]Link to Authentic Document：LEASE
Unit 3 觀光“財道”
Topic—based Content：Toufism
Topic Reading：Extracts of Tourism
Extract 1：Tourist Industry
Extract 2：Planning Your Trip
[文化連結] Culture Link：To Be Time Travelers
[相關連結] Related Link：China to Become the Second Largest Tourism Economy with in the Decade
Extract 3：Safety and Security Warning
Extract 4：Cultural Tourism
[實例連結]Link to Authentic Document：A Tourist Promotional Letter
Unit 4 商貿經典路——絲綢之路
Topic-based Content：Silk Route
Topic Reading：Extracts of Silk Route
Extract 1：The Story and Its Significance
Extract 2：Foreign Influence
[相關連結] Related Link：The Region of the Silk Route
Extract 3：Marco Polo on the Silk Route
Extract 4：Living In Silk：Chinese Textiles through 5，000 Years
[文化連結] Culture Link：Digital Silk Road
Unit 5 創意掘金
Topic-based Content：Creative Industry
Topic Reading：Extracts of Creative Industry
Extract 1：Definition and Boundaries of Creative Industry
Extract 2：Significance of Creative Industry
[文化連結]Culture Link：The Best Product Design of 2006
Extract 3：Creative Industry in the World
Extract 4：Creative Industry in UK
[相關連結] Related Link：An 0fflclal Measure of Innovation
Unit 6 服務至上&休閒招財
Topic—based Content：Service&Leisure Industry
Topic Reading：Extracts of Service&Leisure Industry
Extract 1：Leisure Industry
Extract 2：Services
[文化連結] Culture Link：The Forgotten Pioneer of Corporate Design
Extract 3：Service Industries
Extract 4：Leisure Society
[相關連結]Related Link：Public Utilities
Unit 7 商界談吃
Topic—based Content：Eating Culture
Topic Reading：Extracts of Eating Culture
Extract 1：Eating Culture
Extract 2：Eating Disorders&Body Image
[文化連結]Culture Link：The Art of Eating
Extract 3：Cultural Diversity：Eating in America
Extract 4：A Chinese Banquet
[文化連結]Culture Link：Why Are You Overweight？
Unit 8 期中複習
Topic—based Content：A Review of the Content from Unit 1 to 7
Topic Reading：Extracts of E—Commerce
Extract 1：Nokia’S Do—Everything Phone
Extract 2：E—Shopping Hits New Highs in Britain
Extract 3：The$4，017 Hair Dryer
[閱讀連結]Link to Reading Attack Skill
Unit 9 商界英雄記
Topic-based Content：Corporations and the Entrepreneurs
Topic Reading：Extracts of Corporations and the Entrepreneurs
Extract 1：Corporations and Entrepreneurs
Extract 2：Large Corporations
[相關連結]Related Link：Multinational Corporation
Extract 3：How Companies Go International
Extract 4：Women Entrepreneurs and Risk
[相關連結]Related Link：Lenovo
[閱讀連結]Link to Reading Attack Skill
Unit 10 企業及其系統
Topic-based Content：Business and Its Components
Topic Reading：Extracts of Business and Its Components
Extract 1：Business Administration
Extract 2：Businesses Components
[相關連結]Related Link：Business Education
Extract 3：Management Information Systems（MIS）
Extract 4：0ffice System
[文化連結] Culture Link：From Business Owner to Business Leader
Unit 11 管理科學管窺
Topic—based Content：Management
Topic Reading：Extracts of Management
Extract 1：Defining Management
Extrat 2：Management Functions
[文化連結]Culture Link：Managers Must Learn“Change Hats”
Extract 3：Efficiency all Effectiveness
Extract 4：Excellence in Management
[相關連結]Related Link：About Kodak
[閱讀連結]Link to Reading Attack Skill
Unit 12 聚焦企業文化
Topic—based Content：Organizational Culture
Topic Reading：Extracts of Organizational Culture
Extract l：Organizational Culture
Extract 2：Shared Things
[相關連結]Related Link：Some Characteristics of Culture
Extract 3：Organizational Culture Changes
Extract 4：Organizational Culture and Leadership
[文化連結]Culture Link：Symbols in Organizational Culture
Unit 13 “交往”手段制勝
Topic—based Content：Communication
Topic Reading：Extracts of Communication
Extract l：Media and Communications
Extract 2：The Importance of Communication
[文化連結]Culture Link：Some Selected Extracts
Extract 3：Communication and~dvanced Information Technology
Extract 4：Information Superhighway in the US
[相關連結]Related Link：Some Extracts about Development History of Communication
Unit 14 兼併浪潮
Topic-based Content：Mergers and Their Influence on Organizational Culture
Topic Reading：Extracts of Mergers and Organizational Culture
Extract 1：Mergers
Extract 2：Examples of Actions that May Help in a Merger Process
[相關連結]Related Link：Recent World’S Top Corporate Mergers
Extract 3：Mergers and Organizational Culture
Extract 4：Possible Objectives of the Merger Process
[文化連結]Culture Link：Elegant Use of Symbol
Unit 15 證券英語趣談
Topic—based Content：Securities English
Topic Reading：Extracts of Securities Industry
Extract 1：Stock Business
Extract 2：Buying and Selling
[文化連結] Culture Link：The Old Lady and the Salami Slicer
[相關連結] Related Link：A History of Stock Exchanges
Extract 3：Stock Exchanges in United States
Extract 4：Stock Indexes
[文化連結]Culture Link：Dow Jones History
[實例連結]Link to Authentic Document：Listing Agreement
[相關連結]Related Link：Dow Jones Average
Unit 16 期末複習
Topic-based Content：A Review of the Content from Unit 9 to Unit 15
Topic Reading：Extracts of Climate Change and Economic Development
Extract 1：“The Day After Tomorrow”and Abrupt Climate Change
Extract 2：A Report of Abrupt Climate Change
Extract 3：Executive Summary of the Report
Extract 4：Climate Exchange
[相關連結] Related Link：Impacts of Climate Change on Washington's Economy
參考文獻
Topic—based Content：Automobiles and Transportation
Topic Reading：Extracts of Automobiles and Transportation
Extract 1：Automobile Industry
[相關連結]Related Link：Brands of Cars
Extract 2：Traffic Congestion and Its Solution
[文化連結] Culture Link：Carpool/Vanpool
Extract 3：China’S Drive for Local Car Brands
Extract 4：China Starts Driving in Style
[文化連結] Culture Link：Driving Through
[實例連結]Link to Authentic Document：Car Exchange Agreement
Unit 2 “租”出好生意
Topic-based Content：Leasing
Topic Reading：Extracts of Leasing
Extract 1：How to Choose an Equipment Leasing Company
Extract 2：Equipment Leasing
[實例連結]Link to Authentic Document：Rental Agreement
Extract 3：Leasing Advantages
[相關連結] Related Link：租約小知識
Extract 4：How Do I Buy My Car at the End of the Lease？
[實例連結]Link to Authentic Document：LEASE
Unit 3 觀光“財道”
Topic—based Content：Toufism
Topic Reading：Extracts of Tourism
Extract 1：Tourist Industry
Extract 2：Planning Your Trip
[文化連結] Culture Link：To Be Time Travelers
[相關連結] Related Link：China to Become the Second Largest Tourism Economy with in the Decade
Extract 3：Safety and Security Warning
Extract 4：Cultural Tourism
[實例連結]Link to Authentic Document：A Tourist Promotional Letter
Unit 4 商貿經典路——絲綢之路
Topic-based Content：Silk Route
Topic Reading：Extracts of Silk Route
Extract 1：The Story and Its Significance
Extract 2：Foreign Influence
[相關連結] Related Link：The Region of the Silk Route
Extract 3：Marco Polo on the Silk Route
Extract 4：Living In Silk：Chinese Textiles through 5，000 Years
[文化連結] Culture Link：Digital Silk Road
Unit 5 創意掘金
Topic-based Content：Creative Industry
Topic Reading：Extracts of Creative Industry
Extract 1：Definition and Boundaries of Creative Industry
Extract 2：Significance of Creative Industry
[文化連結]Culture Link：The Best Product Design of 2006
Extract 3：Creative Industry in the World
Extract 4：Creative Industry in UK
[相關連結] Related Link：An 0fflclal Measure of Innovation
Unit 6 服務至上&休閒招財
Topic—based Content：Service&Leisure Industry
Topic Reading：Extracts of Service&Leisure Industry
Extract 1：Leisure Industry
Extract 2：Services
[文化連結] Culture Link：The Forgotten Pioneer of Corporate Design
Extract 3：Service Industries
Extract 4：Leisure Society
[相關連結]Related Link：Public Utilities
Unit 7 商界談吃
Topic—based Content：Eating Culture
Topic Reading：Extracts of Eating Culture
Extract 1：Eating Culture
Extract 2：Eating Disorders&Body Image
[文化連結]Culture Link：The Art of Eating
Extract 3：Cultural Diversity：Eating in America
Extract 4：A Chinese Banquet
[文化連結]Culture Link：Why Are You Overweight？
Unit 8 期中複習
Topic—based Content：A Review of the Content from Unit 1 to 7
Topic Reading：Extracts of E—Commerce
Extract 1：Nokia’S Do—Everything Phone
Extract 2：E—Shopping Hits New Highs in Britain
Extract 3：The$4，017 Hair Dryer
[閱讀連結]Link to Reading Attack Skill
Unit 9 商界英雄記
Topic-based Content：Corporations and the Entrepreneurs
Topic Reading：Extracts of Corporations and the Entrepreneurs
Extract 1：Corporations and Entrepreneurs
Extract 2：Large Corporations
[相關連結]Related Link：Multinational Corporation
Extract 3：How Companies Go International
Extract 4：Women Entrepreneurs and Risk
[相關連結]Related Link：Lenovo
[閱讀連結]Link to Reading Attack Skill
Unit 10 企業及其系統
Topic-based Content：Business and Its Components
Topic Reading：Extracts of Business and Its Components
Extract 1：Business Administration
Extract 2：Businesses Components
[相關連結]Related Link：Business Education
Extract 3：Management Information Systems（MIS）
Extract 4：0ffice System
[文化連結] Culture Link：From Business Owner to Business Leader
Unit 11 管理科學管窺
Topic—based Content：Management
Topic Reading：Extracts of Management
Extract 1：Defining Management
Extrat 2：Management Functions
[文化連結]Culture Link：Managers Must Learn“Change Hats”
Extract 3：Efficiency all Effectiveness
Extract 4：Excellence in Management
[相關連結]Related Link：About Kodak
[閱讀連結]Link to Reading Attack Skill
Unit 12 聚焦企業文化
Topic—based Content：Organizational Culture
Topic Reading：Extracts of Organizational Culture
Extract l：Organizational Culture
Extract 2：Shared Things
[相關連結]Related Link：Some Characteristics of Culture
Extract 3：Organizational Culture Changes
Extract 4：Organizational Culture and Leadership
[文化連結]Culture Link：Symbols in Organizational Culture
Unit 13 “交往”手段制勝
Topic—based Content：Communication
Topic Reading：Extracts of Communication
Extract l：Media and Communications
Extract 2：The Importance of Communication
[文化連結]Culture Link：Some Selected Extracts
Extract 3：Communication and~dvanced Information Technology
Extract 4：Information Superhighway in the US
[相關連結]Related Link：Some Extracts about Development History of Communication
Unit 14 兼併浪潮
Topic-based Content：Mergers and Their Influence on Organizational Culture
Topic Reading：Extracts of Mergers and Organizational Culture
Extract 1：Mergers
Extract 2：Examples of Actions that May Help in a Merger Process
[相關連結]Related Link：Recent World’S Top Corporate Mergers
Extract 3：Mergers and Organizational Culture
Extract 4：Possible Objectives of the Merger Process
[文化連結]Culture Link：Elegant Use of Symbol
Unit 15 證券英語趣談
Topic—based Content：Securities English
Topic Reading：Extracts of Securities Industry
Extract 1：Stock Business
Extract 2：Buying and Selling
[文化連結] Culture Link：The Old Lady and the Salami Slicer
[相關連結] Related Link：A History of Stock Exchanges
Extract 3：Stock Exchanges in United States
Extract 4：Stock Indexes
[文化連結]Culture Link：Dow Jones History
[實例連結]Link to Authentic Document：Listing Agreement
[相關連結]Related Link：Dow Jones Average
Unit 16 期末複習
Topic-based Content：A Review of the Content from Unit 9 to Unit 15
Topic Reading：Extracts of Climate Change and Economic Development
Extract 1：“The Day After Tomorrow”and Abrupt Climate Change
Extract 2：A Report of Abrupt Climate Change
Extract 3：Executive Summary of the Report
Extract 4：Climate Exchange
[相關連結] Related Link：Impacts of Climate Change on Washington's Economy
參考文獻
