管理學:國際化與領導力的視角

管理學:國際化與領導力的視角

《管理學:國際化與領導力的視角》是2014年4月中國人民大學出版社出版的圖書,作者是哈羅德·孔茨、海因茨·韋里克。

基本介紹

  • 書名:管理學:國際化與領導力的視角
  • 作者:哈羅德·孔茨、海因茨·韋里克
  • ISBN:9787300191225
  • 定價:55元
  • 出版社:中國人民大學出版社
  • 出版時間:2014年4月
  • 裝幀:平裝
  • 開本:16開
內容簡介,圖書目錄,

內容簡介

本書是一本英文影印版教材,原著是已故管理學大師哈羅德·孔茨的經典著作《管理學》的最新版,由海因茨·韋里克教授基於之前的版本精心編著。
本書按照計畫、組織、人員、領導和控制五種職能來劃分管理知識,並將這一主線貫穿全書,使五種職能有機地構成一個完整的系統,同時又把企業和外部環境結合在一起。新版尤其突出了如下兩大特色:
·國際化視角。全書滲透了國際化管理的觀點,闡述了不同國家和地區的企業的管理實踐,對中國企業很有借鑑意義。
·領導力視角。本書對領導力給予了特別的關注,採用大量的專欄和案例展示不同國家和地區企業家的領導實踐,並對中國企業家的領導力給予了很高的評價。
此外,本書案例極其豐富,涉及世界許多國家和地區,還包括大量中國本土企業案例。
本書非常適合用作高校管理類專業雙語或全英文教學教材,也適合喜歡閱讀原著的讀者學習參考。

圖書目錄

PART 1: THE BASIS OF GLOBAL MANAGEMENT THEORY AND PRACTICE
1.Management: Science, Theory, and Practice
Definition of Management: Its Nature and Purpose Managing: Science or Art? 
The Evolution of Management Thought 
Patterns of Management Analysis: A Management Theory Jungle 
The Systems Approach to the Management Process 
The Functions of Managers 
The Systems Model of Management and the Organization of This Book
Summary 
International Case: Apple’s iPad 2: The Tablet to Beat? 
2.Management and Society: The External Environment, Social Responsibility, and Ethics
Operating in a Pluralistic Society 
The Technological Environment 
The Ecological Environment 
The Social Responsibility of Managers 
Ethics in Managing: An Integrative Approach 
Trust as the Basis for Change Management 
Summary 
International Case: Spirituality in the Workplace 
3.Global, Comparative, and Quality Management
International Management and Multinational Corporations 
Country Alliances and Economic Blocs 
International Management: Cultural and Country Differences 
Porter’s Competitive Advantage of Nations 
Gaining a Global Competitive Advantage through Quality Management 
Summary 
Leadership Case: Starbucks—The Leadership of Howard Schultz 
PART 2: PLANNING
4.Essentials of Planning and Managing by Objectives
Types of Plans 
Steps in Planning 
Objectives 
Evolving Concepts in Management by Objectives
Summary 
International Case: Developing Verifiable Goals 
5.Strategies, Policies, and Planning Premises
The Nature and Purpose of Strategies and Policies 
The Strategic Planning Process 
The TOWS Matrix: A Modern Tool for Analysis of the Situation 
Blue Ocean Strategy: In Pursuit of Opportunities in Uncontested Markets 
The Portfolio Matrix: A Tool for Allocating Resources 
Major Kinds of Strategies and Policies
Hierarchy of Company Strategies
Porter’s Industry Analysis and Generic Competitive Strategies
Premising and Forecasting
Summary
International Case: TATA’s $2,500 People’s Car is Here 
6.Decision-Making
The Importance and Limitations of Rational Decision-Making 
Development of Alternatives and the Limiting Factor 
Evaluation of Alternatives 
Selecting an Alternative: Three Approaches 
Programmed and Non-programmed Decisions 
Decision-Making under Certainty, Uncertainty, and Risk 
Creativity and Innovation 
Summary 
International Case: Carrefour—Which Way to Go? 
Part 2 Closing:
Major Principles or Guides for the Managerial Function of Planning 
PART 3: ORGANIZING
7.The Nature of Organizing, Entrepreneuring, and Reengineering
Formal and Informal Organization 
Organizational Division: The Department 
Organizational Levels and the Span of Management 
An Organizational Environment for Entrepreneuring and Intrapreneuring 
Reengineering the Organization 
The Structure and Process of Organizing 
Basic Questions for Effective Organizing 
Summary 
International Case: Reengineering the Business Process at Proctor & Gamble 
8.Organization Structure: Departmentation
Departmentation by Enterprise Function 
Departmentation by Territory or Geography 
Departmentation by Customer Group 
Departmentation by Product 
Matrix Organization 
Strategic Business Units 
Organization Structures for the Global Environment 
The Virtual Organization 
The Boundaryless Organization 
Choosing the Pa

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