《跨文化交際實用英語教程》是2013年出版的圖書,作者是黃育才。
基本介紹
- 書名:跨文化交際實用英語教程
- 作者:黃育才 編
- ISBN:9787309093223
- 頁數:208
- 定價:28.00元
- 出版時間:2013-1
內容介紹
圖書目錄
Unit 1 An Introduction to Intercultural Communication(跨文化交際介紹)
1.1Definition
1.2The Scope/Contents
1.3The Development
1.4The Relationship Between IC and Other Disciplines
1.5The Importance of Studying IC
1.6The Approaches to Studying IC
Unit 2 Communication, Culture and Language(交際、文化與語言)
2.1Communication
2.2Culture
2.3Language
Unit 3 Language and Culture(語言與文化)
3.1Culture and Word Meanings: Denotation and Connotation
3.2Metaphor and Association (Animals, Plants and Colors)
3.3Taboos
3.4Euphemism
Unit 4 Cultural Values(文化價值觀)
4.1Definition
4.2Types
4.3Characteristics
4.4A Comparative Study of Cultural Values Between China and
Englishspeaking Countries
4.5Examples of Specific Cultural Values Reflected in Languages
Unit 5 Thinking Patterns in the East and West(東西方思維模式)
5.1Differences in Thinking Patterns in the East and West
5.2Linguistic Differences Resulting from Thinking Patterns in the East
and West
5.3Difference of Discourse Patterns in the East and West
Unit 6 Verbal Communication(言語交際)
6.1Forms of Address
6.2Introduction
6.3Greeting
6.4Parting
6.5Gratitude
6.6Invitation
6.7Compliments
6.8Apology
6.9Making Phone Calls
Unit 7 Nonverbal Communication(非言語交際)
7.1Definition
7.2Classifications
7.3Functions
7.4A Comparison of Some Important Means of Nonverbal
Communication
Unit 8 Social Customs and Interactions(社會習俗及社會交往)
8.1Traditional Chinese and Western Festivals
8.2Traditional Chinese and Western Diets
8.3Attitudes Towards Friendship in the US and China
8.4Chinese and Western Giftgiving/Gifttaking Customs
8.5“Lady First” in the West
8.6Conversational Topics in China and the West
Unit 9 Intercultural Business Negotiation(跨文化商務談判)
9.1Negotiation
9.2Intercultural Business Negotiation
9.3A Comparison of Business Negotiation Styles Between East and West
Unit 10 Improving Intercultural Communication Competence
(提高跨文化交際能力)
10.1Intercultural Communication Competence
10.2Potential Problems in Intercultural Communication
10.3Ways to Improve Intercultural Communication Competence
Bibliography(參考文獻)
Appendix I
Main Books and Websites for Intercultural Communication
(跨文化交際課程參考書目及網址)
Appendix II
Teaching Syllabus for Intercultural Communication
(跨文化交際課程教學大綱)
Appendix III
Sample Test Paper(樣卷)
Appendix IV
Key for Reference(參考答案)