國際商務英語(第2版)

國際商務英語(第2版)

《國際商務英語(第2版)》是2014年清華大學出版社出版的圖書

基本介紹

  • 中文名:國際商務英語(第2版)
  • ISBN:9787302189404
  • 定價:32 元
  • 裝幀:平裝
圖書簡介,圖書目錄,

圖書簡介

以往商務英語教材中電報、電傳占較大篇幅,電報電傳已淘汰不用,故本書刪除了電報電傳的內容,增加了電郵、傳真、電子郵件、電子商務、電子數據交換等篇幅。另外,本書按照外貿業務中涉及的各個主要環節的先後順序來編排各個專題和章節,內容實用、全面。書後還附有各個章節的練習答案、外貿英語口語試題以及外貿英語試題,可供學生自我測試和學習。

圖書目錄

Chapter1BasicKnowledgeofBusinessLetterWriting商務書信寫作基礎知識 1
Ⅰ.TheAimofLearningInternationalBusinessEnglish 1
Ⅱ.TheKeysofLearningGoodBusinessEnglish 1
Ⅲ.TheThirteenTradeTermsinInternationalTrade 2
Ⅳ.StructureofBusinessLetters 3
Ⅴ.TheWaysofUsingtheWritingPartsandTheirStandardizedDesigns
InternationalLaserMachines 4
Chapter2BusinessWritingandEnvelopeAddressing商務書信和書寫信封 15
Ⅰ.TheSevenPrinciplesofWritingEnglishBusinessLetters 15
Ⅱ.TheStylesofBusinessLetters 17
Ⅲ.WaysofEnvelopeaddressingandTheirStandardizedDesigns 31
Ⅳ.ThestylesofEnvelopeAddressing 32
Chapter3EstablishingBusinessRelations建立業務關係 36
Ⅰ.TheOriginofEstablishingBusinessRelations 36
Ⅱ.TheChannelsofEstablishingBusinessRelations 36
Ⅲ.LearningSomeSituationsbeforecommunicatingwiththeCustomers 37
Ⅳ.LetterExamples 38
Chapter4Inquiry,QuotationandCounter-offer詢盤、報盤及還盤 52
Ⅰ.Inquiry……… 52
Ⅱ.Offer……………… 56
Ⅲ.Non-firmOffer 60
Ⅳ.Counter-offer 62
Ⅴ.DecliningtheCounter-offer 65
Chapter5PlacingOrders訂貨 69
Ⅰ.TheGeneralProceduresofTransactionNegotiatings 69
Ⅱ.TheWritingandtheRequirementsoftheOrderingLetter 69
Ⅲ.Examples……… 70
Chapter6LetterofCredit信用證 82
Ⅰ.TheFunctionofLetterofCredit 82
Ⅱ.TheProceduresofPaymentEffectingbyL/C 84
Ⅲ.SomeMainContentsofL/C 84
Ⅳ.TheClassificationandtheKindsofL/Cs 85
Ⅴ.TheL/CChecking 88
Ⅵ.GrantingAmendmenttoL/C 89
Ⅶ.RequestingExtensionofL/C 91
Ⅷ.L/CCheckingandL/CAmending 92
Chapter7Shipment裝運 102
Ⅰ.InternationalGoodsTransportationandGoodsShipment 102
Ⅱ.KindsofTransportationinInternationalTrade 103
Ⅲ.UrgingtheDeliveryoftheGoods 104
Ⅳ.ShippingAdvice 105
Ⅴ.BookingNecessaryShippingSpaceinAdvance 107
Ⅵ.ShipmentPackingandShippingMarking 110
Ⅶ.Non-deliveryoftheMetalBoxContainingToolKitandAccessaries 112
Chapter8PaymentEffecting付款 117
Ⅰ.TheWaysofPayments 117
Ⅱ.UrgingShipment 119
Ⅲ.AskingforCashPayment 120
Ⅳ.AcceptingtheInstallmentPayments 122
Ⅴ.NegotiatingPaymentDocuments 123
Ⅵ.AskingforDeferringPayment 125
Ⅶ.SomeDeformationsofFOBandCIFTerms 127
Chapter9Insurance保險 133
Ⅰ.CargoInsuranceforOceanMarineTransportation 134
Ⅱ.GeneralAdditionalInsurance 134
Ⅲ.SpecialAdditionalInsurance 135
Ⅳ.InquiringaboutInsuranceInformation 136
Ⅴ.AnsweringtotheInquiryaboutInsuranceInformation 137
Ⅵ.OfferingInsuranceCoverage 139
Ⅶ.ClaimingonPoorQuality 141
Ⅷ.SettlingtheClaim 142
Chapter10InternationalTendering國際招標 147
Ⅰ.TheProcessesofTendering 147
Ⅱ.TheWaysofTendering 148
Ⅲ.CallingforTenders 149
Ⅳ.SendingtheApplicationforBidding 152
Ⅴ.AcceptingtheTender 153
Ⅵ.LetterofGuaranteeforBidBond 154
Ⅶ.QualificationDocument 156
Chapter11Invitation邀請函 160
Ⅰ.InformingtheVisitingIntention 161
Ⅱ.SendingtheInvitationLetter 163
Ⅲ.SendingtheDelegationCompositionList 163
Ⅳ.ItinerariesandPrograms 165
Ⅴ.InvitationCard 166
Chapter12ResumeandJob-applicationForm簡歷與求職表 171
Ⅰ.ResumesandJob-applicationLetters 172
Ⅱ.AResumeWritteninItems 176
Ⅲ.HuntingforaProvisionalJob 178
Ⅳ.HuntingforaNewJob 179
Chapter13E-mail,Fax,E-commerceandEDI電子郵件、傳真、
電子商務及電子數據交換 185
Ⅰ.E-mail……… 185
Ⅱ.Fax……………… 193
Ⅲ.E-commerceandEDI 196

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