After the Media

圖書信息

作者:Peter Bennett/Alex Kendall/Julian McDougall
出版社:Routledge
副標題:Culture and Identity in the 21st Century
出版年:2011-6-11
頁數:272
整乘諒閥整拒殼定價:USD 49.95
裝幀:Paperback
ISBN:9780415586832

內容簡介

This provocative text considers the state of media and cultural studies today after the demolition of the traditional media paradigm, and engages with the new, active consumer culture. Media Studies, particularly within schools, has until recently been concerned with mass media and the effects of 'the media' in society and on people. As new media technology has blurred the boundaries between the audience and the media, the status of this area of education is threatened. Whilst some have called for a drastic re-think (Media Studies 2.0), others have called for caution, arguing that the power dynamics of ownership and gatekeeping are left intact. This book uses cultural and technological change as a context for a more forensic exploration of the traditional dependence on the idea of 'the media' as one homogenous unit. It suggests that it would be liberating for students, teachers and academics to depart from such a model and shift the focus to people and how they create culture in this contemporary 'mediascape'.

這個挑釁文本認為媒體和文化研究的現狀後,拆除傳統媒體範例,並與新的,積極的消費文化。媒體研究,尤其是在學校,直到最近一直關注槳己樂幾大眾媒體兵故和“媒體”的影捆籃抹響在社會和人。隨著新媒體技術的觀眾和媒體之間的界限模糊,教育這個領域的地位受到威脅。雖然有些人呼籲激烈的反思(媒體研究2.0),其他人則呼籲謹慎,認為所有權和守門的權力動態剩下完好無損。這本書用文化和技術變革作為上下文的法定享鍵醫探索傳統依賴“媒體”的概念作為一個同質單元。它表明,解放學生,教師和學者離開這樣一個模型,重點轉移到人以及他們如何創建文化在這遙挨汗個契約。

After the Media

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