職業院校創業教育通用教材：創業套用英語

《職業院校創業教育通用教材:創業套用英語(第二冊)》共有10個單元，每單元由6部分組成：（1）準備活動（Around the Topic）；（2）以單元主題為中心的聽力（Topic—Centered Listening）；（3）以單元主題為中心的閱讀（Topic—Centered Reading）；（4）語法（Grammar）；（5）綜合練習（Comprehensive Exercises）；（6）套用文寫作（Practical Writing）。

基本介紹

• 書名：職業院校創業教育通用教材:創業套用英語
• 出版社：中央廣播電視大學出版社
• 頁數：320頁
• 開本：16
• 品牌：中央廣播電視大學出版社
• 作者：王運華 劉海波
• 出版日期：2013年4月1日
• 語種：簡體中文, 英語
• 定價：45.00

內容簡介

《職業院校創業教育通用教材:創業套用英語(第二冊)》是按“以學生為中心，以創業教育為主題”的模式編寫的教材。每單元圍繞一個主題展開聽、說、讀、寫、譯等活動，旨在培養學生的語言綜合套用能力。因為語言技能的發展是相輔相成、不可分割的。

圖書目錄

Unit 1 Devise a Business Plan
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 2 Finance Your Business
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 3 Staff Recruitment and Retention
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 4 Business Management
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 5 Market Research
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 6 Quality Control
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 7 Promote Your Product
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 8 Customer Service
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 9 Deal with the Competition
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Unit 10 Build Your Brand
Part One Around the Topic
Part Two Topic—Centered Listening
Part Three Topic—Centered Reading
Part Four Grammar
Part Five Comprehensive Exercises
Part Six Practical Writing
Glossary
Phrases and Expressions
References
Appendices
Ⅰ .Translation for Text
Ⅱ.Examinational Syllabus of Pretco—A
Ⅲ.Key for Exercises
Ⅳ.Affixes & Roots Lists