浙江大學旅遊管理系建於1980年，是我國第一個國家旅遊局投資布點的旅遊管理本科專業，也是我國第一個旅遊管理碩士學位授予點，擁有旅遊管理博士學位授予權，並在我國率先招收旅遊管理博士後。
基本介紹
- 中文名：浙江大學旅遊管理系
- 創辦時間：1897年
- 前身：求是書院
- 長江特聘教授：51名
- 科學院院士：15名
大學簡介,系所簡介,概況,
大學簡介
浙江大學成立於1897年，前身"求是書院"，是中國人最早自己創辦的新式高等學府之一。是首批進入國家"211工程"和"985工程"建設的重點大學之一。在長期的辦學過程中，浙江大學以嚴謹的求是學風培養了大批優秀人才，以執著的創新精神創造出了豐碩成果。
浙江大學師資隊伍整體力量雄厚。現有中國科學院院士15名，中國工程院院士12名，973項目首席科學家9名，長江特聘（講座）教授51名，傑出青年基金獲得者67名。高水平的研究生導師隊伍和良好的科研實驗條件，為開展高水平的研究生教育打下了堅實的基礎。
系所簡介
旅遊管理系現有教師20人，其中博士研究生導師1人，教授5人，副教授8人，講師6人，師資博士後1人。設有旅遊研究所和飯店管理研究所，在多年的研究、教學和實踐中，確立了中國飯店最佳化管理模式研究，旅遊開發、規劃與戰略研究，旅遊與休閒消費行為研究等三個主要的特色鮮明的研究方向，並在融城市規劃、建築設計、景觀規劃於旅遊規劃的旅遊規劃交叉研究，融飯店規劃、設計、建設、運行於一體的飯店綜合發展研究，融節慶、會展、專題活動、民俗活動、文化活動、藝術活動的設計、規劃、管理於一體的旅遊社會文化活動研究方面形成了自己的研究優勢。
概況
近年來，旅遊管理系承擔國家、省市及企業各類研究項目80餘項，發表論文160餘篇，出版專著、教材24部。
旅遊管理系不僅培養（旅遊）管理學士、碩士、博士、博士後，而且是國家旅遊局全國旅遊飯店總經理崗位培訓基地、全國旅行社總經理崗位培訓基地、全國旅遊飯店銷售部經理崗位培訓基地。旅遊管理系立足浙江省，面向全國，為旅遊業的發展著力打造、培養和輸送了大批德才兼備的中高級旅遊管理人才、教育人才和科研人才。
旅遊管理系堅持教學、科研、實踐並重原則，以領先的科研為基礎，把為全國旅遊企業和政府旅遊主管部門提供諮詢與服務作為己任，並在諮詢實踐中取得了良好的企業效益、社會效益。
本科專業核心課程：管理學、旅遊學、飯店管理、旅行社管理、旅遊規劃與開發、旅遊景區管理、休閒學、會展與節事管理、市場行銷、財務管理、人力資源管理、管理信息系統等。
The Department of Tourism Management
The Department of Tourism Management was founded in 1980. It offered, in the field of tourism management, the first bachelor's degree program in China sponsored by China National Tourism Administration, and the first master's degree program. It has been authorized to award the doctoral degree and is also the first to take in postdoctoral researchers in this field.
The department has 20 faculty members, of whom 5 are professors, 1 being supervisor in doctoral programs, 8 associate professors, 6 lecturers and 1 postdoctoral teacher. It includes two research units: the Institute of Tourism and the Institute of Hospitality Management. With more than 20 years of teaching, research and practice, the department has formed three distinctive research directions:
―Optimized Hospitality Management Mode in China;
―Tourism Development, Planning and Strategy;
－Tourism and Leisure Consumption Behavior.
The department has also achieved its distinctive superiority in cross-disciplinary research on tourism planning which integrates city planning, architecture design and landscape planning into it, in research on comprehensive development of hotels which involves hotel planning, design, construction and operation, and in research on cultural social tourism activities which include the design, planning and management of festivals, exhibitions, special events, folk custom activities, cultural and artistic activities. In recent years the faculty of the department have completed more than 80 research projects of national, provincial, and industrial level respectively, published more than 160 research papers and 24 academic books and textbooks.
The department is not only a training cradle for bachelors, masters, doctors and post doctors of (tourism) management, but also a training base designated by China National Tourism Administration for general managers and sales managers of tourist hotels and general managers of travel agencies. It has contributed a lot to the development of the country's tourism industry by turning out a large number of excellent research, teaching and managerial personnel with both ability and integrity.
The department adheres to the principle of laying equal stress on teaching, scientific research and practice. Based on the leading position in scientific research, taking providing consultation and services for government departments and various tourism enterprises around the country as its task, the department has made great contributions to enterprise profit and social profit.
Deputy Director: Professor Zhou Lingqiang(charge), Professor Zou Yimin
