《實用商務英語寫作情景100+》是2018年中國宇航出版社出版的圖書，作者是曹碩、張菅、王慧䔣。
基本介紹
- 書名：實用商務英語寫作情景100+
- 作者：曹碩、張菅、王慧莉
- 出版社：中國宇航出版社
- 出版時間：2018年1月1日
- ISBN：9787515913902
內容簡介,圖書目錄,作者簡介,
內容簡介
本書涵蓋常見的100多個商務主題，對每個商務主題下的情景寫作範例進行詳解，講解其中的重難點和寫作思路；此外，每一主題還配有相關的使用單詞和句子表達，旨在切實提高商務從業人員及商務英語專業學生的商務寫作能力，擴大學習者的商務知識儲備。
圖書目錄
目錄
Part One 寫作概述
Chapter 1 商務英語信函的分類、結構和寫作原則.............................2
1. 商務英語信函基本分類 Basic Categories of Business English Writing.....2
2. 商務英語信函結構 Structure of Business English Writing............3
3. 商務英語信函寫作原則 Principles of Business English Writing...............4
Chapter 2 商務英語信函格式.....................................................6
Part Two 業務信函
Chapter 1 資信調查.............................................8
1. 資信調查函 Credit Information Inquiry Letter................8
2. 查詢新客戶資信信息
Consulting New Customer's Credit Information...................10
3. 帶附表的資信調查函
Credit Information Inquiry Letter with Attachment..................13
4. 資信調查有利回函 Favorable Letter of Credit Information........15
5. 資信調查不利回函
Unfavorable Letter of Credit Information.......................16
6. 為無法提供確切意見而致歉
Apologizing for Being Unable to Provide Precise Information.......18
7. 請求老客戶作為資信證人
Asking for Credit Certificate from Old Customers...............19
8. 要求對方提供資信信息 Asking for Credit Information............20
9. 同意資信調查請求
Accepting the Credit Information Inquiry Request...............22
實用表達Useful Expressions.................................23
Chapter 2 前期準備..........................................................28
1. 諮詢產品信息 Consulting Product Information....................28
2. 傳送產品目錄 Sending Product Catalog..............................30
3. 表達建立業務關係的意願
Expressing Wishes for Establishing Business Relations................32
4. 接受建立業務關係
Accepting the Establishment of Business Relations............................33
實用表達Useful Expressions...............................................35
Chapter 3 商務關係..........................................................40
1. 建立商務關係 Establishing Business Relations.........................40
2. 與過去有貿易往來的公司恢復聯繫
Resuming Relations with Old Customers.................................42
3. 尋求合作夥伴 Seeking for Business Partners.........................44
4. 聯繫進口商或出口商
Contacting Importers or Exporters.............................46
實用表達Useful Expressions............................47
Chapter 4 業務接觸.....................................................53
1. 索取樣品 Asking for Samples..............................53
2. 同意代理申請 Accepting the Agency Application...............55
3. 請求試銷 Asking for Trial Sales.............................57
實用表達Useful Expressions...................................58
Chapter 5 價格談判......................................................62
1. 買方詢盤 Buyer’s Inquiry...................................62
2. 賣方發盤 Seller’s Offer...........................................64
3. 買方還盤 Buyer’s Counter Offer..............................66
4. 接受發盤 Accepting the Offer................................68
5. 拒絕發盤 Declining the Offer.............................70
6. 接受還盤 Accepting the Counter Offer............................72
7. 拒絕還盤 Declining the Counter Offer........................74
實用表達Useful Expressions.........................76
Chapter 6 價格變動.............................................81
1. 折扣 Discount............................81
2. 漲價 Price Increase.............................83
3. 價目表 Price List.............................85
實用表達Useful Expressions.........................87
Chapter 7 訂貨與寄送樣品...............................90
1. 訂購 Ordering Goods...........................90
2. 送付樣品 Sending Samples..........................93
實用表達Useful Expressions............................95
Chapter 8 回復訂單.................................................99
1. 接受訂單 Accepting the Order.........................99
2. 拒絕訂單 Declining the Order....................102
3. 催促下單 Pressing for the Order........................105
4. 確認訂單 Confirming the Order.........................108
實用表達Useful Expressions..............................110
Chapter 9 契約契約.........................................113
1. 購貨契約 Purchase Contract..........................113
2. 售貨確認書 Sales Confirmation..........................120
3. 國際貨物運輸契約 Contract of International Transportation of Goods......122
4. 代理契約 Agency Contract........................................125
實用表達Useful Expressions.............................128
Chapter 10 付款事宜...............................................132
1. 付款條款 Payment Terms............................132
2. 開立匯票 Drawing a Draft.....................................134
3. 告知匯票要求 Notification of Bill Requirements..................135
4. 建議變更匯票 Proposing Bill Changes.........................136
5. 催促付款 Pressing for Payment......................................137
實用表達Useful Expressions..........................................142
Chapter 11 開立信用證................................................145
1. 催開信用證 Pressing for L/C.............................145
2. 告知已開信用證 Notification of the Opened L/C......................147
3. 信用證修改與展期 Amending and Expanding L/C..............149
實用表達Useful Expressions....................................152
Chapter 12 發貨與包裝...........................................154
1. 發貨時間 Delivery Date..........................................154
2. 嘜頭要求 Shipping Mark Requirements.........................156
3. 包裝要求 Packing Requirements.............................158
4. 裝貨單 Packing List....................................159
實用表達Useful Expressions.............................162
Chapter 13 貨物運送...........................................166
1. 裝運申請 Application for Shipment..........................166
2. 告知已裝運 Notification of Ready Shipment and Delivery..........168
3. 告知貨物發運 Notification of Product Shipment.................170
4. 告知貨物抵達 Notification of Product Arrival...............173
實用表達Useful Expressions..............................174
Chapter 14 運送失誤...........................................179
1. 投訴延誤裝運 Complaint for Shipment Delay..................179
2. 為延誤裝運致歉 Apologizing for Shipment Delay..................181
3. 告知貨品抵達並郵寄支票
Notification of Goods Arrival and Sending Cheque..................183
實用表達Useful Expressions......................................184
Chapter 15 投訴與索賠原因.................................186
1. 投訴貨物質量欠佳 Complaint for Poor Quality..............186
2. 投訴產品數量不足 Complaint for Shortage....................188
3. 投訴單據有誤 Complaint for Invoice Mistake............190
4. 投訴包裝不良 Complaint for Poor Packaging..................192
5. 投訴收到的貨物與訂單不符 Complaint for Wrong Items........................194
6. 投訴交貨時間延誤 Complaint for Delivery Delay..................196
實用表達Useful Expressions.....................................198
Chapter 16 投訴與索賠結果........................................202
1. 為送錯商品致歉 Apologizing for Wrong Delivery...................202
2. 為質量問題致歉 Apologizing for Quality Problem..................204
3. 表示願意調查 Expressing the Will for Investigation............206
4. 調解客戶退貨 Managing Customer for Returning Products.....................207
5. 拒絕理賠 Declining Claims.................................209
6. 告知替代品運送 Notification of the Sending of Replacement.......211
7. 表示願意擔責 Taking Responsibility for Claims...................213
8. 調解客戶 Dealing with Customers.............................215
9. 改善服務 Improving Service.............................217
實用表達Useful Expressions...............218
Chapter 17 保險...............222
1. 要求保險 Asking for Insurance........................222
2. 介紹承保範圍 Introducing Coverage........................224
3. 接受保險 Accepting Insurance............................226
實用表達Useful Expressions............................227
Chapter 18 促銷..........232
1. 廣告海報 Advertisement Poster.............................232
2. 報紙廣告 Newspaper Advertisement..........................240
3. 宣傳冊 Brochure...................................242
4. 產品推薦 Product Recommendation........................248
5. 產品描述 Product Description..........................258
實用表達Useful Expressions......................260
Part Three辦公文書
Chapter 1 便條.................................................266
1. 收據 Receipt....................................266
2. 欠條 Credit Note................................268
3. 留言 Message....................................270
4. 請假條 Note for Leave....................................273
實用表達Useful Expressions..................................276
Chapter 2 通知.....................................................278
1. 會議通知 Meeting Notice............................278
2. 歡迎新員工通知 Notice for Greeting New Colleagues...............282
3. 放假通知 Holiday Notice....................................284
4. 開業通知 Business Opening Notice......................287
實用表達Useful Expressions................................290
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作者簡介
曹碩，從2003年至今，一直在公外研究生教研部工作，主要從事認知語言學和心理語言學的科研工作和公外研究生的英語教學工作，同時擔任教研部主任。2007年8月至2008年5月在美國佛羅里達灣岸大學做富布賴特FLTA訪問學者，現為大連理工大學管經學部博士，具體方向為商務廣告中視覺隱喻的認知加工研究。
張菅，畢業於中國海洋大學，碩士學位，1999年在大連理工大學外國語學院任教至今，研究方向語用學及英語教學。曾講授大學英語等非英語專業本科生必修課程、英語專業美國文化等必修及選修課程、非專業碩士研究生英語基礎類課程等，主持及參與校教改項目，參加國家社科基金項目、遼寧省教育廳項目等若干項，已出版著作兩本。
王慧莉，大連理工大學外國語學院教授，博士，博士生導師。曾獲遼寧省第五批“百千萬人才工程”百人次；遼寧省優秀青年骨幹教師；遼寧省優秀教學成果獎二等獎。發表論文89篇；專著3部。
