《外貿函電 : 外貿函電》是2013年北京大學出版社出版的圖書，作者是王妍、劉亞卓。本書主要講述商務信函的寫作方法、寫作技巧，旨在使讀者能夠熟練地運用英文進行外貿相關業務的磋商談判。
基本介紹
- 中文名：外貿函電 : 外貿函電
- 作者：王妍、劉亞卓
- 出版社：北京大學出版社
- ISBN：9787301187869
內容簡介,圖書目錄,
內容簡介
《21世紀全國高等院校財經管理系列實用規劃教材：外貿函電（第2版）》以外貿業務中的商務信函為例，介紹商務信函的寫作方法、寫作技巧，旨在使讀者能夠熟練地運用英文進行外貿相關業務的磋商談判。《21世紀全國高等院校財經管理系列實用規劃教材：外貿函電（第2版）》共分為14個單元，包括詢盤、報價、還盤、訂貨、支付、包裝、運輸、保險、索賠、代理、補償和加工貿易、合資和投標、案例研究與契約等內容。
《21世紀全國高等院校財經管理系列實用規劃教材：外貿函電（第2版）》可作為高等院校財經管理類各專業的本科生教材，也可作為相關工作人員的自學參考用書。
圖書目錄
Unit 1 Form and Structure of A Business Letter
Principles of Good Communication
The Structure ofA Business Letter
The Form of A Business Letter
Addressing Envelopes
Exercises
Unit 2 Enquiries & Replies
Introduction
Specimen Letters
Notes
Supplementary Reading
Exercises
Unit 3 Quotations, Firm Offers & Counter Offers
Introduction
Specimen Letters
Notes
Supplementary Reading
Exercises
Unit 4 Orders & Acknowledgements
Introduction
Specimen Letters
Relative Documents
Notes
Supplementary Reading
Exercises
Unit 5 Terms of Payment
Introduction
Specimen Letters
Relative Documents
Notes
Supplementary Reading
Exercises
Unit 6 Packing
Introduction
Specimen Letters
Relative Documents.
Notes
Supplementary Reading
Exercise s
Unit 7 Transport
Introduction
Specimen Letters
Relative Documents
Notes
Supplementary Reading
Exercises
Unit 8 Insurance
Introduction
Specimen Letters
Relative Documents
Notes
Supplementary Reading
Exercises
Unit 9 Complaint, Claim & Settlement
Introduction
Specimen Letters
Notes
Supplementary Reading
Exercises
Unit 10 Agency
Introduction
Specimen Letters
Relative Documents
Notes
Supplementary Reading
Exercises
Unit 11 Compensation Trade, Processing & Assembling Trade
Unit 12 Joint Venture & Tender
Unit 13 Case Study
Unit 14 International Business Contract
APPENDIXES
參考文獻
