商務學科英語

商務學科英語

《商務學科英語》是2019年8月清華大學出版社出版的圖書,作者是田力男、王敏、張文娟、張卓娟、高靜、杜潔敏、李丹、徐新燕、李昕。

基本介紹

  • 中文名:商務學科英語
  • 作者:田力男、王敏、張文娟、張卓娟、高靜、杜潔敏、李丹、徐新燕、李昕
  • 出版社:清華大學出版社
  • 出版時間:2019年8月
  • 定價:68 元
  • ISBN:9787302532897
內容簡介,圖書目錄,

內容簡介

本教材共十個單元,每個單元包括搜尋背景信息、視聽說、課文A和課文B、練習、影視和技能培養六個部分,旨在培養學生用英語進行商學專業學習和從事商務活動的能力,從而實現學生專業學習能力與英語套用能力雙贏的培養目標。本教材以商學相關熱點話題為依託,涵蓋經濟、管理、生產、行銷、金融等多個領域;以原文輸入真實語料為媒介,選取第一手的閱讀和視聽材料,並配有辭彙手冊供學生學習使用。

圖書目錄

Unit 1
01 Globalization
1. Search for Background Information ......................02
2. Discuss the Words’ Meaning..................................03
3. Watch the Video .....................................................07
4. Read for Information .............................................08
5. Practice for Enhancement ......................................1
6. Movie Exploration: Wall Street (1978) ..................20
7. Reading Skills ........................................................23
Unit 2
27 Workplace Automation
1. Search for Background Information ......................28
2. Discuss the Words’ Meaning..................................29
3. Watch the Video .....................................................32
4. Read for Information .............................................34
5. Practice for Enhancement .....................................43 6. Movie Exploration: The Big Short (2015) .............46
7. Presentation Skills..................................................50
Unit 3
55 Crowdfunding
1. Search for Background Information ......................56
2. Discuss the Words’ Meaning..................................57
3. Watch the Video .....................................................61
4. Read for Information..............................................62
5. Practice for Enhancement .....................................71 6. Movie Exploration: Inside Job (2010)...................75
7. Listening Skills ......................................................78
Unit 4
81 Brexit
1. Search for Background Information ......................82
2. Discuss the Words’ Meaning..................................83
3. Watch the Video .....................................................86
4. Read for Information .............................................87
5. Practice for Enhancement ......................................9
6. Movie Exploration: Margin Call (2011)................99
7. Paraphrasing Skills...............................................103
Unit 5
107 Outsourcing
1. Search for Background Information ....................108
2. Discuss the Words’ Meaning................................109
3. Watch the Video ..................................................113
4. Read for Information ...........................................115
5. Practice for Enhancement ....................................125 6. Movie Exploration: Too Big to Fail (2011) .........128
7. Debating Skills.....................................................132
Unit 6
137 Sharing Economy
1. Search for Background Information ....................138
2. Discuss the Words’ Meaning................................139
3. Watch the Video ...................................................142
4. Read for Information ...........................................144
5. Practice for Enhancement ....................................153 6. Movie Exploration: Barbarians at the Gate (1993)....156
7. Note-Taking Skills ...............................................159
Unit 7
163 Corporate Social Responsibility
1. Search for Background Information ....................164
2. Discuss the Words’ Meaning................................165
3. Watch the Video ...................................................169
4. Read for Information ...........................................171
5. Practice for Enhancement ....................................179 6. Movie Exploration: Rouge Trader (1999) ..........182
7. Summarizing Skills..............................................185
Unit 8
187 Retailing
1. Search for Background Information ....................188
2. Discuss the Words’ Meaning................................189
3. Watch the Video ...................................................192
4. Read for Information............................................194
5. Practice for Enhancement ....................................202 6. Movie Exploration: Boiler Room (2000) .............205
7. Debating Skills.....................................................209
Unit 9
213 Bitcoin
1. Search for Background Information ....................214
2. Discuss the Words’ Meaning................................215
3. Watch the Video ...................................................218
4. Read for Information............................................220
5. Practice for Enhancement ....................................228 6. Movie Exploration: Wall Street 2: Money Never Sleeps (2000)........................................................231
7. Writing Skills .......................................................235
Unit 10
239 Trade War
1. Search for Background Information ....................240
2. Discuss the Words’ Meaning................................241
3. Watch the Video ...................................................244
4. Read for Information............................................246
5. Practice for Enhancement ....................................254
6. Movie Exploration: Jerry Maquire (1996) ..........258
7. Referencing Skills................................................261
265 Appendix
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