商務函電(2018年西南交通大學出版社出版書籍)

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書籍信息,內容簡介,圖書目錄,

書籍信息

作者:裴沁
出版時間:2018-08-01
出版社:武漢理工大學出版社
ISBN:978-7-5629-5841-3
版次:1頁數:120開本:16開
紙書定價:¥19.0

內容簡介

全書共分為11章。第一章綜述商務英語函電的要點,包括商務英語信函的特點、寫作原則和要求、組成部分和書寫格式,以及電郵和傳真的格式。從第二章開始,按照實際外貿流程——建立業務關係、詢盤、報盤、還盤和接受、訂單及其履行、付款條件、包裝、裝運、保險、索賠及理賠來組織章節結構,每章的內容都包括業務簡介、信函樣例、寫作步驟與技巧、有用的表達語句以及練習。
本書可以作為商務英語、外貿英語專業的本科、專科教材,也可供其他專業對該門課程有興趣的學生使用。

圖書目錄

Chapter 1Essentials for Business English Correspondence()
1.1The Meaning and Functions of Business English Correspondence()
1.2Writing Principles of Business English Correspondence()
1.3The Structure and Format of Business English Correspondence()
1.4Email and Fax()
1.5Exercises()
Chapter 2Establishing Business Relations()
2.1Brief Introduction()
2.2Specimen Letters()
2.3Writing Steps and Tips()
2.4Useful Expressions on Establishing Business Relations()
2.5Exercises()
Chapter 3Enquiries and Replies()
3.1Brief Introduction()
3.2Specimen Letters()
3.3Writing Steps and Tips()
3.4Useful Expressions on Enquiries and Replies()
3.5Exercises()
Chapter 4Quotations or Offers()
4.1Brief Introduction()
4.2Specimen Letters()
4.3Writing Steps and Tips()
4.4Useful Expressions on Quotations or Offers()
4.5Exercises()
Chapter 5Counteroffers and Acceptance()
5.1Brief Introduction()
5.2Specimen Letters()
5.3Writing Steps and Tips()
5.4Useful Expressions on Counteroffers and Acceptance()
5.5Exercises()
Chapter 6Orders and Their Fulfillment()
6.1Brief Introduction()
6.2Specimen Letters()
6.3Writing Steps and Tips()
6.4Useful Expressions on Orders and Their Fulfillment()
6.5Exercises()
Business CorrespondenceContentsChapter 7Terms of Payment()
7.1Brief Introduction()
7.2Specimen Letters()
7.3Writing Steps and Tips()
7.4Useful Expressions on Terms of Payment()
7.5Exercises()
Chapter 8Packing()
8.1Brief Introduction()
8.2Specimen Letters()
8.3Writing Steps and Tips()
8.4Useful Expressions on Packing()
8.5Exercises()
Chapter 9Insurance()
9.1Brief Introduction()
9.2Specimen Letters()
9.3Writing Steps and Tips()
9.4Useful Expressions on Insurance()
9.5Exercises()
Chapter 10Shipment()
10.1Brief Introduction()
10.2Specimen Letters()
10.3Writing Steps and Tips()
10.4Useful Expressions on Shipment()
10.5Exercises()
Chapter 11Claims and Settlements()
11.1Brief Introduction()
11.2Specimen Letters()
11.3Writing Steps and Tips()
11.4Useful Expressions on Claims and Settlements()
11.5Exercises()

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