《全國行業英語系列統編教材:經貿英語(第2版)》，高等教育出版社2012年5月1日出版。
基本介紹
- 書名：全國行業英語系列統編教材：經貿英語（第2版）
- 又名：Business English For Economy & Trade
- ISBN：9787040348972
- 頁數：300頁
- 出版社：高等教育出版社
- 出版時間：2012年5月1日
- 開本：16
- 條形碼：9787040348972
內容簡介,目錄,
內容簡介
《全國行業英語系列統編教材:經貿英語(第2版)》共分15單元，每單元含4大模組。第一個模組從聽力開始，引入該單元內容的基本概念或常識，讓學習者在練習聽力的過程中學到新知識，自然留下初步印象，為第二步展開專業性的情景對話或有特色的個案式討論奠定基礎；在第三個模組Rudimentary Knowledge中，讀者可以學習到涉及該單元主題的基礎理論專題文章，了解相關知識及背景，從而使所學內容更加系統化；通過Additional Practice模組中更多專業知識的學習和意圖明確的綜合實踐練習，能使讀者達到開拓視野、打牢語言基礎和鞏固提高的目的，其中唐桂霖為Merry Corner部分所繪插圖能更好地幫助讀者理解幽默故事，還能讓讀者進一步在愉悅中體驗英語學習的效果。
目錄
Unit Trade（貿易）
Part 1 Understanding of Trade
Part 2 Establishing Trade Relations
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 2 Markets（市場）
Part 1 Some Forms of Markets
Part 2 Marketing Products or Services Successfully
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 3 Attracting or Making
Investment（引資或投資）
Part 1 Attracting or Making Investment
Part 2 Investment Environment
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 4 Import and Export（進口與出口）
Part 1 Import and Export
Part 2 Making the Decision to Import or Export
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 5 Technology Transfers（技術轉讓）
Part 1 Benefits of Advanced Technology
Part 2 Introducing the Latest Technology to Keep Competitiveness
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 6 Invitation for and Submission of Bids（招標與投標）
Part 1 Conditions for Bids
Part 2 Consulting About the Bids
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 7 Inquiry and Offer（詢價與報價）
Part 1 General Ideas of Inquiry and Offer
Part 2 Dialogues About Inquiry and Offer
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 8 Counter-Offer（還盤）
Part 1 Understanding of Counter-Offer
Part 2 Meeting Each Other Halfway
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 9 Acceptance and Crderine
Part 1 Basic Ideas of Acceptance and Ordering
Part 2 Making a Further Concession
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 10 Packing and Shipment（包裝與發運）
Part 1 Importance of Packing and Shipment
Part 2 Negotiation on Packing and Shipment Issues
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 11 Insurance（保險）
Part 1 Understanding of Insurance
Part 2 Having the Goods Insured Appropriately
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 12 Agency（代理）
Part 1 Roles of Agency
Part 2 Agency & Commission
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 13 Claims（索賠）
Part 1 Reasons for Claims
Part 2 Making Claims
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 14 Arbitration（仲裁）
Part 1 Settling Trade Disputes
Part 2 Avoiding Arbitration
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 15 Commercial Documents
Part 1 General Ideas of Commercial Documents
Part 2 Dialogues About Draft and Bill of Lading
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Tapescripts
Key for Reference
Part 1 Understanding of Trade
Part 2 Establishing Trade Relations
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 2 Markets（市場）
Part 1 Some Forms of Markets
Part 2 Marketing Products or Services Successfully
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 3 Attracting or Making
Investment（引資或投資）
Part 1 Attracting or Making Investment
Part 2 Investment Environment
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 4 Import and Export（進口與出口）
Part 1 Import and Export
Part 2 Making the Decision to Import or Export
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 5 Technology Transfers（技術轉讓）
Part 1 Benefits of Advanced Technology
Part 2 Introducing the Latest Technology to Keep Competitiveness
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 6 Invitation for and Submission of Bids（招標與投標）
Part 1 Conditions for Bids
Part 2 Consulting About the Bids
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 7 Inquiry and Offer（詢價與報價）
Part 1 General Ideas of Inquiry and Offer
Part 2 Dialogues About Inquiry and Offer
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 8 Counter-Offer（還盤）
Part 1 Understanding of Counter-Offer
Part 2 Meeting Each Other Halfway
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 9 Acceptance and Crderine
Part 1 Basic Ideas of Acceptance and Ordering
Part 2 Making a Further Concession
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 10 Packing and Shipment（包裝與發運）
Part 1 Importance of Packing and Shipment
Part 2 Negotiation on Packing and Shipment Issues
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 11 Insurance（保險）
Part 1 Understanding of Insurance
Part 2 Having the Goods Insured Appropriately
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 12 Agency（代理）
Part 1 Roles of Agency
Part 2 Agency & Commission
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 13 Claims（索賠）
Part 1 Reasons for Claims
Part 2 Making Claims
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 14 Arbitration（仲裁）
Part 1 Settling Trade Disputes
Part 2 Avoiding Arbitration
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Unit 15 Commercial Documents
Part 1 General Ideas of Commercial Documents
Part 2 Dialogues About Draft and Bill of Lading
Part 3 Rudimentary Knowledge
Part 4 Additional Practice
Tapescripts
Key for Reference
