中小微企業合理理論及其案例

內容簡介

　　The pirority of equipping our students with essential skills and knowledge in Management courses along with internationalization process， and with thanks to the funding from the project of 2014 Provincial Quality Courses of Jiangsu Higher Education by Full English Teaching， this book took the first step in creating our own teaching materilas and specializing our students with the essentail knowledge in the field of management.

　　Regarding teaching needs， curriculum development and professional development， the publication of the book has a positive and significance impact， especially for new generations to understand the classical small and medium enterprises'theories and cases in English. With the growing of internationalization of universities in Jiangsu Province， this book will also continue to update and improve.

　　As stated earlier， the first and most important objective of this book is to equip the international students at Jiangsu University with managerial skills for their future careers in a global scale and particularly in China.

作者簡介

　　Cai Li, Associate Professor, Ph. D., Doctoral Supervisor, Visiting Scholar of the CSC, Chinese Scholarship Council of the Ministry of Education, P.R.C. Now working in the Department of Business Administration of Jiangsu University School of Management, in recent years focused on innovation and entrepreneurship management, sustainable research; a number of research articles published, presided over the National Social Science Fund, provincial and municipal level, horizontal and other various projects; the teaching projects mainly are Jiangsu provincial colleges and universities' full English excellent curriculum construction and Chinese Society of Academic Degree and Graduate Education; ever won the Philosophy and Social Sciences Research Excellence Award of Jiangsu provincial College and Universities; the Outstanding Scientific and Technological Research Award of Zhenjiang.

中小微企業合理理論及其案例

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