《中國出境旅遊發展研究報告》是2011年4月20日旅遊教育出版社出版的圖書
基本介紹
- 書名：中國出境旅遊發展研究報告
- ISBN：9787563721320
- 頁數：216頁
- 裝幀：平裝
- 開本：16
圖書信息,內容簡介,目錄,
圖書信息
出版社: 旅遊教育出版社; 第1版 (2011年4月20日)
外文書名: Annual Report of China Outbound Tourism Development 2011
平裝: 216頁
正文語種: 英語
開本: 16
ISBN: 9787563721320
條形碼: 9787563721320
尺寸: 24.8 x 17.8 x 2.2 cm
重量: 458 g
內容簡介
《中國出境旅遊發展研究報告(2011)》主要內容簡介：In 2010, China leapt to become the world's third largest inbound tourist host-eountry and Asia's largest outbound tourist source-country, with a per capita trip rate of 1.5 times, and a direct employment of 13.5 million people. Tourism consumption contributed over 10% of the total society, and the tourism industry showed its growing and positive role in China's economic and social development.
目錄
Chapter One An Overview of the Development of China's Outbound Tourism in 2010
Section I :The Main Features of China's Outbound Tourism Market in 2010
1.1 The outbound tourism market expanded significantly due to continuous improvement of the macro environment
1.2 Outbound tourism destinations remained steady with small changes and the travel to Taiwan continued to heat up
1.3 Obviously promoted by shopping, consumption grew on a large-scale
1.4 The market characteristics of aging emerged and the Internet served as a major channel for information and reservations
1.5 Outbound tourist satisfaction has improved significantly compared with 2009
Section II :Main Features of the Business Operation of Outbound Tourism in 2010
2.1 The scale of outbound travel agencies remained in stable condition, and their business operation remained outstanding
2.2 A national market speeds up to take shape, and region-wide competition accelerates the market evolution
2.3 Substantial progress has been made in opening up to foreign travel agencies, and domestic travel agencies will improve quality through orderly competition
2.4 The entrusted-agent system is being orderly implemented on the base of pilot experiments throughout the country, which will quicken the pace of the changing industrial development mode
2.5 The tourism industry chain extension is being accelerated, and group development boosts the differentiation of the strong and the weak
Chapter Two Environmental Analysis of China Outbound Tourism Market in 2010
Section I : Impact of Domestic Environment
……
Chapter Three Operating Characteristics of China Outbound Tourism Industry in 2010
Chapter Four Market Structure and Consumption Characteristics of China Outbound Tourism in 2010
Chapter Five Researching on Major Tourist Source Markets
Chapter Six Development Trends and Recommendations for China's Outbound Tourism in 2011
