《101DesignMethods》是2012年出版的圖書,作者是Kumar,Vijay。
基本介紹
- 書名:101 Design Methods
- 作者: Kumar, Vijay
- 頁數:336
- 出版時間: 2012-10
基本信息,內容簡介,
基本信息
作者: Kumar, Vijay
出版年: 2012-10
頁數: 336
定價: $ 39.49
內容簡介
This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings.
Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it. (原文)