101 Design Methods

101 Design Methods

《101DesignMethods》是2012年出版的圖書,作者是Kumar,Vijay。

基本介紹

  • 書名:101 Design Methods
  • 作者: Kumar, Vijay
  • 頁數:336
  • 出版時間: 2012-10
基本信息,內容簡介,

基本信息

作者: Kumar, Vijay
出版年: 2012-10
頁數: 336
定價: $ 39.49

內容簡介

This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings.
Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it. (原文)

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