《管理學：國際化與領導力的視角》是2014年4月中國人民大學出版社出版的圖書，作者是哈羅德·孔茨、海因茨·韋里克。
基本介紹
- 書名：管理學：國際化與領導力的視角
- 作者：哈羅德·孔茨、海因茨·韋里克
- ISBN：9787300191225
- 定價：55元
- 出版社：中國人民大學出版社
- 出版時間：2014年4月
- 裝幀：平裝
- 開本：16開
內容簡介,圖書目錄,
內容簡介
本書是一本英文影印版教材，原著是已故管理學大師哈羅德·孔茨的經典著作《管理學》的最新版，由海因茨·韋里克教授基於之前的版本精心編著。
本書按照計畫、組織、人員、領導和控制五種職能來劃分管理知識，並將這一主線貫穿全書，使五種職能有機地構成一個完整的系統，同時又把企業和外部環境結合在一起。新版尤其突出了如下兩大特色：
·國際化視角。全書滲透了國際化管理的觀點，闡述了不同國家和地區的企業的管理實踐，對中國企業很有借鑑意義。
·領導力視角。本書對領導力給予了特別的關注，採用大量的專欄和案例展示不同國家和地區企業家的領導實踐，並對中國企業家的領導力給予了很高的評價。
此外，本書案例極其豐富，涉及世界許多國家和地區，還包括大量中國本土企業案例。
本書非常適合用作高校管理類專業雙語或全英文教學教材，也適合喜歡閱讀原著的讀者學習參考。
圖書目錄
PART 1: THE BASIS OF GLOBAL MANAGEMENT THEORY AND PRACTICE
1.Management: Science, Theory, and Practice
Definition of Management: Its Nature and Purpose Managing: Science or Art?
The Evolution of Management Thought
Patterns of Management Analysis: A Management Theory Jungle
The Systems Approach to the Management Process
The Functions of Managers
The Systems Model of Management and the Organization of This Book
Summary
International Case: Apple’s iPad 2: The Tablet to Beat?
2.Management and Society: The External Environment, Social Responsibility, and Ethics
Operating in a Pluralistic Society
The Technological Environment
The Ecological Environment
The Social Responsibility of Managers
Ethics in Managing: An Integrative Approach
Trust as the Basis for Change Management
Summary
International Case: Spirituality in the Workplace
3.Global, Comparative, and Quality Management
International Management and Multinational Corporations
Country Alliances and Economic Blocs
International Management: Cultural and Country Differences
Porter’s Competitive Advantage of Nations
Gaining a Global Competitive Advantage through Quality Management
Summary
Leadership Case: Starbucks—The Leadership of Howard Schultz
PART 2: PLANNING
4.Essentials of Planning and Managing by Objectives
Types of Plans
Steps in Planning
Objectives
Evolving Concepts in Management by Objectives
Summary
International Case: Developing Verifiable Goals
5.Strategies, Policies, and Planning Premises
The Nature and Purpose of Strategies and Policies
The Strategic Planning Process
The TOWS Matrix: A Modern Tool for Analysis of the Situation
Blue Ocean Strategy: In Pursuit of Opportunities in Uncontested Markets
The Portfolio Matrix: A Tool for Allocating Resources
Major Kinds of Strategies and Policies
Hierarchy of Company Strategies
Porter’s Industry Analysis and Generic Competitive Strategies
Premising and Forecasting
Summary
International Case: TATA’s $2,500 People’s Car is Here
6.Decision-Making
The Importance and Limitations of Rational Decision-Making
Development of Alternatives and the Limiting Factor
Evaluation of Alternatives
Selecting an Alternative: Three Approaches
Programmed and Non-programmed Decisions
Decision-Making under Certainty, Uncertainty, and Risk
Creativity and Innovation
Summary
International Case: Carrefour—Which Way to Go?
Part 2 Closing:
Major Principles or Guides for the Managerial Function of Planning
PART 3: ORGANIZING
7.The Nature of Organizing, Entrepreneuring, and Reengineering
Formal and Informal Organization
Organizational Division: The Department
Organizational Levels and the Span of Management
An Organizational Environment for Entrepreneuring and Intrapreneuring
Reengineering the Organization
The Structure and Process of Organizing
Basic Questions for Effective Organizing
Summary
International Case: Reengineering the Business Process at Proctor & Gamble
8.Organization Structure: Departmentation
Departmentation by Enterprise Function
Departmentation by Territory or Geography
Departmentation by Customer Group
Departmentation by Product
Matrix Organization
Strategic Business Units
Organization Structures for the Global Environment
The Virtual Organization
The Boundaryless Organization
Choosing the Pa
