《物流英語》是2010年清華大學出版社出版的圖書，作者是歐陽斌、張耀平。
基本介紹
- 書名：物流英語
- 作者：歐陽斌、張耀平
- ISBN：9787302220961
- 頁數：214頁
- 定價：22元
- 出版社：清華大學出版社
- 出版時間：2010.03.01
- 裝幀：平裝
- 開本：16開
內容簡介,圖書目錄,
內容簡介
《物流英語》是物流專業學生的一門必修課程，旨在培養學生在物流實踐中的英語交流技能。本書共12章，主要內容有物流概念、供應鏈管理、物流運輸、第三方物流、零售供應鏈、連鎖超市、配送中心、多式聯運、採購管理、物流信息管理、客戶服務、包裝與條碼識別。本書適合作為高職高專類物流專業學生的專業英語或雙語教學教材，也可作為市場行銷、國際貿易等專業學生的教材。
圖書目錄
Chapter 1Logistics
Text 1What is Logistics?
Role Play 1Placing an Order
Text 2The Definition of Logistics
Role Play 2Deliveries and Suppliers
Case StudyLogistics at WalMart
Test
Chapter 2Supply Chain Management
Text 1Role of Logistics in the Supply Chain
Role Play 1Conversation with Forward Air President (Ⅰ)
Text 2What is Supply Chain Management?
Role Play 2Conversation with Forward Air President (Ⅱ)
Case StudyFuture Trends in Supply Chain Management
Test
Chapter 3Transportation
Text 1The Purpose of Transportation
Role Play 1UK Transportation Conversation
Text 2Definition of Transportation
Role Play 2Ground Transportation
Case StudyYamato Transport Co., Ltd.
Test
物 流 英 語
目錄
Chapter 4A Third Party Logistics Provider
Text 1What is Outsourcing?
Role Play 1Problems with a Client
Text 2Definition of Third Party Logistics
Role Play 2Sales Terminology
Case StudyHow to Select a ThirdParty Logistics Provider
Test
Chapter 5Retailing Logistics
Text 1Retail Supply Chains
Role Play 1A Retail Conversation
Text 2Retailing Logistics in U.K.
Role Play 2Meeting with Customers
Case StudyGrampian Country Food Group
Test
Chapter 6Chain Store
Text 1Standardization of the Operation of Chain Stores—An Opinion
Role Play 1British Food
Text 2Definition of Chain Stores
Role Play 2Bargaining at a FleaMarket
Case StudyMcDonalds Corporation
Test
Chapter 7Distribution Center
Text 1What Is a Distribution Center?
Role Play 1Target Distribution Center
Text 2Warehouse Management
Role Play 2Distribution Opportunities
Case StudyTurbocharged Warehouse & Distribution Center
Test
Chapter 8Intermodal Transportation
Text 1ContainerizationPast，Present and Future
Role Play 1Import and Export Business
Text 2The Nature of Intermodalism
Role Play 2The Economics
Case StudyInternational Transportation Operation
Test
Chapter 9Procurement
Text 1Definition about Procurement
Role Play 1An Office in the University of Paisley
Text 2Application of Procurement Systems
Role Play 2An Office in the University of Paisley
Case StudyUnited Nations Procurement Methods
Test
Chapter 10Information Management
Text 1Logistics Information and Communication Technology
Role Play 1Using a Computer
Text 2Information Application
Role Play 2Hooking Up My Computer
Case StudyUse of EDI in the Supply Chain
Test
Chapter 11Customer Service
Text 1Eight Rules for Good Customer Service
Role Play 1Customer Services (Ⅰ)
Text 2Developing a Logistics Service Quality Scale
Role Play 2Customer Services (Ⅱ)
Case StudyBacktoback Supply Chain Services Is More Than Just Logistics
Test
Chapter 12Packaging
Text 1Introduction to Packaging
Role Play 1The Packaging (Ⅰ)
Text 2Packaging Types
Role Play 2The Packaging (Ⅱ)
Case StudyCocaCola Company
Test
Appendix ALogistics Documents
Appendix BAbbreviations
Reference
