杭州國際奢侈品展充分體現中國本土奢侈品的文化與特色，揭示國際奢侈品潮流的精髓，同時給國內外頂級時尚品牌搭建一個高貴的交流平台，拉近奢侈品、藝術品與浙江乃至長三角地區頂級財富人士之間的距離；倡導品味生活，為企業品牌發展提供一個良好的發展契機，促進物質文明和精神文明和諧發展。
基本介紹
- 中文名：杭州國際奢侈品展
- 展會背景：人均GDP達到70832元
- 宗旨：揭示國際奢侈品潮流和時尚
- 地點：杭州
展會背景,展會宗旨,展會作用,
展會背景
據商務部2009年02月02日 最新公布的數據顯示：杭州經濟連續十八年保持兩位數增長。初步核算，2008年全市實現生產總值（GDP）4781.16億元，按可比價格，比上年增長11%，增長幅度連續第十八年保持兩位數增長。戶籍人口人均GDP超萬美元。全市按戶籍人口計算的人均GDP達到70832元，增長10.1%，按國家公布的2008年平均匯率計算，實現了1萬美元的跨越，達到10199美元。
業界人士透露，杭州大部分奢侈品專賣店銷售在全國排名第一。以高級轎車為例，杭州地區的豪華轎車經銷商基本都是全國銷量冠軍；另外高級時裝、高檔家私和高端物業的銷量也十分驚人。有關數據顯示，保時捷在杭州一年能銷250輛；12000元一瓶的面霜，全國總共只銷售五十瓶，其中在杭州就賣出了三十瓶。像LV、GUCCI、阿瑪尼等70%以上的國際奢侈品品牌都已經進駐杭州。據統計，LV的銷售額每年以45%的速度增長；據了解，像LAMER這樣的奢侈品品牌在杭州的銷售 “每個月都保持在六七十萬元。”事實上，不僅僅是LAMER，杭州人對各種奢侈品的熱情和強勁的購買力一直讓這些店家吃驚。
“福布斯排行榜”中國區負責人范魯賢表示：“在福布斯所做的調查中顯示，中國大陸最佳商業城市前15位中，浙江就有7個，其中杭州是第一位的，正是浙江發達的民營經濟促成奧特萊特落戶杭州。”世界最大高端眼鏡零售商luxottici集團表示，除在北京、上海、廣州開店之外，杭州成為首選。
對此，專家表示，這是中國獨有的現象，杭州已經具備和北京、上海這些經濟中心同等的奢侈品消費能力。
展會宗旨
展示當今國際奢侈品品牌藝術魅力，揭示國際奢侈品潮流和時尚！開闊視野、提高人生品味，倡導理性消費，促進社會和諧。
展會作用
Background of Exhibition
According to the Ministry of Commerce February 2, 2009, the latest data show: Hangzhou maintained double-digit economic growth for eighteen years. Preliminary accounting, Hangzhou achieves GDP (GDP) 4781.16 billion yuan in 2008. According to comparable prices, the increase is of 11% over the previous year. It shows that Hangzhou has achieved the 18th year consecutive double-digit growth of GDP. Per capita GDP in Hangzhou reached 10000 U.S.dollars, which means RMB 70,832 yuan. The city's population by household per capita GDP reached 70,832 yuan, had an increasing of 10.1%. By country published in 2008 the average exchange rate, we have achieved a leap to 10,199 U.S. dollars.
Disclosed in accordance with the business community，In Hangzhou, the majority of stores selling luxury goods was ranked first in our country. For example, in Hangzhou, the most dealers who trade in High luxury cars are the national sales champions; Besides, the sales of the high－class fashions、the top－grade furniture、and the extremely luxurious houses are also very amazing. The data show: Porsche to sell a year in Hangzhou, 250; A kind of bottled face cream, which costs 12,000 yuan , has a total of only 50 nationwide sales of bottles, which sold in Hangzhou on 30 bottles. Such as LV, GUCCI, Armani and so on more than 70% of the international luxury brands have been stationed in Hangzhou According to statistics, LV annual sales is growing at a rate of 45%; It is understood that luxury brand such as LAMER sales in Hangzhou always keeps 600～700,000 yuan every month. As a matter of fact, not just LAMER, Hangzhou people have a passion for all kinds of luxury goods and the strong purchasing power, and have been surprised by luxury stores.
Van lu-yin－in charge of China area of “Forbes list” said: “In the Forbes survey shows: Of the 15 best commercial cities in mainland China, Zhejiang has 7 cities, and Hangzhou is the first grade of them. This is just the Well-developed private economy of Zhejiang that promoted 奧特萊特 to settle down in Hangzhou. The largest high-end glasses retailers “luxottici” indicated: “We prefer Hangzhou to open our business except Bejing、Shanghai、and Guangzhou.”
Withal, experts express that this is a phenomenon unique to China.
Hangzhou has the same capability of luxury consumption as Beijing, Shanghai, which are the economic center.
The Purpose of Exhibition:
The Purpose of Expo is to display the international luxury brand in today's artistic charm, reveal the trend of the international luxury goods and fashion, broaden our horizons, improve the taste of life, rational consumer advocacy, and Promote social harmony.
Effect ofExhibition:
Exhibition will fully embody the Chinese culture and the characteristics of luxury goods, reveal the essence of the trend of the international luxury goods, at the same time, set up a noble exchange platform, narrow the gap between luxury、art and the top wealth persons in Zhejiang Province、even those top wealth persons in the Yangtze River Delta region, promote lifestyle advocacy, provide businesses with a good brand－growing opportunity, promote the harmonious development of material civilization and spiritual civilization.
