新編外貿英語函電(北京對外經濟貿易大學出版社有限責任公司)

新編外貿英語函電(北京對外經濟貿易大學出版社有限責任公司)

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《新編外貿英語函電》是2011年6月1日北京對外經濟貿易大學出版社有限責任公司出版的一本圖書,作者是徐美榮。

基本介紹

  • 書名:新編外貿英語函電
  • 作者:徐美榮
  • ISBN:9787811349511
  • 頁數:192
  • 出版社:北京對外經濟貿易大學出版社有限責任公司
  • 出版時間:2011-6-1
  • 裝幀:平裝
  • 開本:16開
  • 字數:294000
  • 版次:1
內容簡介,圖書目錄,

內容簡介

《新編外貿英語函電》一書以典型工作任務分析為依據,將本教材開發為三個學習情境(客戶的開發與維護、契約的磋商與簽訂、契約的履行),採用十個模組,以進出口兩家公司的角色來完成一筆具體的進出口業務,實現了真正意義上的理論實踐一體化。同時,該教材詳盡介紹了當今商務函電往來的新知識和流行趨勢;設定了學習目標、知識導入、知識輸入(任務提出、案例討論分析、歸納寫作步驟、樣例信函分析和樣例信函自學)、知識吸收、知識輸出(模擬實訓)等內容,充分滿足高職高專學生的學習需求。

圖書目錄

Part I Basic Knowledge of Busness Letter Writing Module One Written Communication——An Overview   1. Parts of a Business Letter   2. Format of Business Letters   3. Envelope Addressing   4.Language and.Tone   5. Structuring Communications   6. E-mails   IntakePart II Customers Development & Maintance Module Two Establishment of Business Relations   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   Output Module Three Inquiries and Replies   Specimen Letters Analysis   Specimen Letters for Self-study   Intake   Output Module Four Making Quotations and Offers   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   OutputPart III Negotiation & Signing Contracts Module Five Making Counteroffers and Declining Orders   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   Output Module Six Acceptance and Orders   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   Output Module Seven Terms of Payment   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   OutputPart IV Execution of Contracts Module Eight Letter of Credit   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   Output Module Nine Packing and Shipment   Specimen Letters for Analysis   Specimen Letters for Self-study   Intake   Output Module Ten Insurance   Specimen Letters for Analysis   Specimen Letters for Selfstudy   Intake   Output Module Eleven Complaint and Claim   Specimen Letters forAnalysis   Specimen Letters for Selfstudy   Intake   OutputAppendix 1 Contract契約Appendix 2 SWIFT信用證Appendix 3 Invoice and Other Certificates發票及單據Appendix 4 MaritimePort海運港口Appendix 5 Airport(Airdrome)世界主要航空港(站)(機場)Appendix 6 Useful Phrases and Expressions參考文獻

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