實用於國際貿易交流、工作、學習等方面的專業性英語教程。
基本介紹
- 作者:葉京生
- 出版社:華東師範大學出版社
- 出版時間:1999-01
- 頁數:466
- 定價:19.0
- 裝幀:平裝
- ISBN:9787561719305
作者簡介
作品目錄
Unit 1 Reasons for InTernational Trade
Unit 2 Importance of World Trade
Unit 3 Visible Trade and Invisible Trade
Unit 4 Balance of Payments
Unit 5 Role of Banks in World Trade
Unit 6 Payment Process of International Trade
Unit 7 Negotiable Instruments
Unit 8 Export Drafts and Letters of Credit
Unit 9 Foreign Exchange
Unit 10 Maritime Transportation
Unit 11 Insurance
Unit 12 Agency
Unit 13 Counter Trade
Unit 14 International Trade in Services
Unit 15 International Trade in Services and Interna-tional Business
Unit 16 International Lending
Unit 17 Financial Markets
Unit 18 International Investment
Unit 19 Theories of Foreign Direct Investment
Unit 20 Build-Operate-Transfer (BOT)
Unit 21 Technology Transfer
Unit 22 Know-how Transfer
Unit 23 Licensing Transaction
Unit 24 Trademark Protection and Licenses
Unit 25 International Code of Cunduct on the Trans-fer of Technology (Draft)
Unit 26 International Competitive Bidding
Unit 27 International Leasing
Unit 28 Evolution of Multinational Enterprises
Unit 29 Multinational Corporations' Strategies
Unit 30 Commercial Arbitration
Unit 31 World Bank
Unit 32 International Monetary Fund
Unit 33 Organization for Economic Cooperation andDevelopment
Unit 34 European Union
Unit 35 General Agreement on Tariffs and Trade (1)
Unit 36 General Agreement on Tariffs and Trade (11)
Unit 37 World Trade Organization
Appendix
Key to Exercises
Index of Special Terms