目錄
Module 1 Introduction(簡介)
Part Ⅰ The Structure of a Business Letter(外貿信函的結構)
Part Ⅱ The Layout of a Business Letter(外貿信函的格式)
Part Ⅲ Business Letter-Writing(商業書信的撰寫)
Part Ⅳ Sentences(常用語句)
Part Ⅴ Linkage(知識連結)
Module 2 Establishing Business Relations(建立外貿關係)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 3 Promotion(促銷)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 4 Enquiries and Quotations(詢價與報價)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters & Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 5 Offers and Counteroffers(報盤與還盤)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 6 Order(訂單)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 7 Payment(支付)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 8 Credit(信用證)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 9 Packing(包裝)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 10 Insurance(保險)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters & Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 11 Shipment(裝運)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 12 Complaints and Claims(抱怨與索賠)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
Module 13 Agency(代理)
Part Ⅰ Writing Techniques(寫作技巧)
Part Ⅱ Received Letters&Replies(來函與回復)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(參考英語)
Part Ⅳ Practical Writing(套用寫作)
Part Ⅴ Linkage(知識連結)
References(參考文獻)