《基於體裁的英語商務報告寫作研究》是2015年對外經濟貿易大學出版社出版書籍，作者是楊 軍。
基本介紹
- 書名：基於體裁的英語商務報告寫作研究
- 作者：楊 軍
- ISBN：9787566314765
- 定價：42.00
- 出版社：對外經濟貿易大學出版社
- 出版時間：2015年3月
- 開本：170mm×228mm
- 叢書名：當代人文學學術文庫
內容簡介,目錄,
內容簡介
The present study discusses how the genre-based approach is conducted in the teaching of business English report writing. Genre approach is the one that is based on the theory of genre analysis, applying genre and genre analysis to classroom teaching. It aims to help learners command writing skills of business English report with different communicative purposes and text structures in accordance with different genres and thus improve their business English report writing proficiency. At the same time, genre approach makes learners realize that discourses are not only linguistic constructs but also socially meaningful constructs.
目錄
Chapter 1 Overview of the Study1
1.1 Background of the Study1
1.2 Aim and Significance of the Study2
Chapter 2 Literature Review3
2.1 Definition of Genre-based Writing3
2.1.1 Definition of Genre3
2.1.2 Genre Analysis4
2.1.3 Development of Genre Analysis5
2.2 Theoretical Basis6
2.2.1 Current Teaching Practice of Genre-based Approach6
2.2.2 New Rhetoric8
2.2.3 Australian School9
Chapter 3 Research Methodology15
3.1 Subjects of the Research16
3.2 Research Instruments16
3.2.1 Pre-test17
3.2.2 Pre-study Questionnaire17
3.2.3 Teaching Experiments17
3.2.4 Post-test22
3.2.5 Post-study Questionnaire23
3.2.6 Interview23
3.2.7 Scoring Criteria25
3.3 Research Questions25
3.4 Data Analysis and Results of the Empirical Study26
3.4.1 Pre-test26
3.4.2 Post-test27
3.4.3 Pre-study Questionnaire and Post-study Questionnaire29
3.4.4 Interview31
Chapter 4 Report and Report Types33
4.1 Definition of Report33
4.2 Types of Reports34
4.2.1 Formal and Informal Reports35
4.2.2 Presentation Formats35
4.2.3 Information Reports37
4.2.4 Recommendation Reports37
4.3 Consistency in the Type38
Chapter 5 Structures of Reports39
5.1 Structure of a Report39
5.2 Typical Structure of a Business Report41
5.3 Outline Structures of Major Types44
5.3.1 Structure by Phase44
5.3.2 Structure by Time46
5.3.3 Structure by Numbers of Tasks47
5.3.4 Structure of Proposals48
5.3.5 Structure of Research Reports49
5.4 Selecting Your Report Type53
Chapter 6 The Target Audience55
6.1 Who Are the Target Audience?55
6.2 Who Are You?57
6.3 Readers’ Expectations58
Chapter 7 Steps in Report Writing61
7.1 Flow Chart61
7.2 Steps in a Systematic Approach62
7.3 The “SUGGESTED” Approach68
Chapter 8 Collecting Data and Research71
8.1 Types of Data71
8.2 Surveys and Investigations72
8.3 Constructing a Survey Questionnaire72
8.4 Conducting a Survey73
8.5 Survey Subjects73
8.6 Scale and Scope74
8.7 Relevant Information75
Chapter 9 Designing a Questionnaire77
9.1 Purpose of the Questionnaire77
9.2 Problem Statements78
9.3 Setting Achievable Questions79
9.4 Loopholes to Beware85
Chapter 10 Introduction91
10.1 Functions of an Introduction91
10.2 Components of an Introduction93
10.2.1 Purpose93
10.2.2 Background94
10.2.3 Methods of Investigation95
10.2.4 Scope96
10.3 Definitions of Terms97
10.4 Writing an Introduction99
Chapter 11 Findings101
11.1 Systematic Organizations101
11.2 Beginning102
11.3 Middle103
11.4 Ending105
Chapter 12 Conclusions and Recommendations109
12.1 Conclusions109
12.2 Write Good Conclusions110
12.3 Recommendations111
12.4 Write Good Recommendations112
Chapter 13 Resources in Chinese115
13.1 Usual Procedures115
13.2 Common Problems117
13.3 A Case Study118
Chapter 14 Formats and Formatting125
14.1 Cover Page125
14.2 Contents Page128
14.3 Headings of a Report129
14.4 Layout of a Report132
14.5 Punctuation Notes135
Chapter 15 Language Issues139
15.1 Correctness140
15.2 Concreteness142
15.3 Clarity143
15.4 Conciseness145
Chapter 16 Types of Visuals147
16.1 Important Tools147
16.2 Common Types of Visuals149
16.2.1 Tables149
16.2.2 Organizational Charts150
16.2.3 Flow Charts151
16.2.4 Bar Charts151
16.2.5 Pie Charts152
16.2.6 Line Graphs153
16.2.7 Drawing and Diagram155
16.2.8 Photographs155
16.2.9 Maps155
16.2.10 Pictograms155
Chapter 17 Findings and Discussions157
17.1 Findings157
17.2 Summary159
17.3 Limitations of the Research160
17.4 Pedagogical Implications161
Appendix I Sample Reports（報告樣本）165
Appendix II 英語商務報告寫作情況問卷調查（一）179
Appendix III 英語商務報告寫作情況問卷調查（二）181
References183
1.1 Background of the Study1
1.2 Aim and Significance of the Study2
Chapter 2 Literature Review3
2.1 Definition of Genre-based Writing3
2.1.1 Definition of Genre3
2.1.2 Genre Analysis4
2.1.3 Development of Genre Analysis5
2.2 Theoretical Basis6
2.2.1 Current Teaching Practice of Genre-based Approach6
2.2.2 New Rhetoric8
2.2.3 Australian School9
Chapter 3 Research Methodology15
3.1 Subjects of the Research16
3.2 Research Instruments16
3.2.1 Pre-test17
3.2.2 Pre-study Questionnaire17
3.2.3 Teaching Experiments17
3.2.4 Post-test22
3.2.5 Post-study Questionnaire23
3.2.6 Interview23
3.2.7 Scoring Criteria25
3.3 Research Questions25
3.4 Data Analysis and Results of the Empirical Study26
3.4.1 Pre-test26
3.4.2 Post-test27
3.4.3 Pre-study Questionnaire and Post-study Questionnaire29
3.4.4 Interview31
Chapter 4 Report and Report Types33
4.1 Definition of Report33
4.2 Types of Reports34
4.2.1 Formal and Informal Reports35
4.2.2 Presentation Formats35
4.2.3 Information Reports37
4.2.4 Recommendation Reports37
4.3 Consistency in the Type38
Chapter 5 Structures of Reports39
5.1 Structure of a Report39
5.2 Typical Structure of a Business Report41
5.3 Outline Structures of Major Types44
5.3.1 Structure by Phase44
5.3.2 Structure by Time46
5.3.3 Structure by Numbers of Tasks47
5.3.4 Structure of Proposals48
5.3.5 Structure of Research Reports49
5.4 Selecting Your Report Type53
Chapter 6 The Target Audience55
6.1 Who Are the Target Audience?55
6.2 Who Are You?57
6.3 Readers’ Expectations58
Chapter 7 Steps in Report Writing61
7.1 Flow Chart61
7.2 Steps in a Systematic Approach62
7.3 The “SUGGESTED” Approach68
Chapter 8 Collecting Data and Research71
8.1 Types of Data71
8.2 Surveys and Investigations72
8.3 Constructing a Survey Questionnaire72
8.4 Conducting a Survey73
8.5 Survey Subjects73
8.6 Scale and Scope74
8.7 Relevant Information75
Chapter 9 Designing a Questionnaire77
9.1 Purpose of the Questionnaire77
9.2 Problem Statements78
9.3 Setting Achievable Questions79
9.4 Loopholes to Beware85
Chapter 10 Introduction91
10.1 Functions of an Introduction91
10.2 Components of an Introduction93
10.2.1 Purpose93
10.2.2 Background94
10.2.3 Methods of Investigation95
10.2.4 Scope96
10.3 Definitions of Terms97
10.4 Writing an Introduction99
Chapter 11 Findings101
11.1 Systematic Organizations101
11.2 Beginning102
11.3 Middle103
11.4 Ending105
Chapter 12 Conclusions and Recommendations109
12.1 Conclusions109
12.2 Write Good Conclusions110
12.3 Recommendations111
12.4 Write Good Recommendations112
Chapter 13 Resources in Chinese115
13.1 Usual Procedures115
13.2 Common Problems117
13.3 A Case Study118
Chapter 14 Formats and Formatting125
14.1 Cover Page125
14.2 Contents Page128
14.3 Headings of a Report129
14.4 Layout of a Report132
14.5 Punctuation Notes135
Chapter 15 Language Issues139
15.1 Correctness140
15.2 Concreteness142
15.3 Clarity143
15.4 Conciseness145
Chapter 16 Types of Visuals147
16.1 Important Tools147
16.2 Common Types of Visuals149
16.2.1 Tables149
16.2.2 Organizational Charts150
16.2.3 Flow Charts151
16.2.4 Bar Charts151
16.2.5 Pie Charts152
16.2.6 Line Graphs153
16.2.7 Drawing and Diagram155
16.2.8 Photographs155
16.2.9 Maps155
16.2.10 Pictograms155
Chapter 17 Findings and Discussions157
17.1 Findings157
17.2 Summary159
17.3 Limitations of the Research160
17.4 Pedagogical Implications161
Appendix I Sample Reports（報告樣本）165
Appendix II 英語商務報告寫作情況問卷調查（一）179
Appendix III 英語商務報告寫作情況問卷調查（二）181
References183
