國際商務英語(初級)(高職)

國際商務英語(初級)(高職)

《國際商務英語(初級)(高職)》是西安電子科技大學出版社出版圖書。

基本介紹

  • 中文名:國際商務英語(初級)(高職) 
  • 作者:喬麗苹,程亮,葉瓊,吳安萍,傅濱 等  
  • 出版時間:2021年5月1日
  • 出版社:西安電子科技大學出版社
  • ISBN:9787560660240
  • 開本:16 開
  • 裝幀:平裝
內容簡介,目錄,

內容簡介

在商務和一般生活環境下使用英語進行溝通的能力是高職院校商務英語專業學生必備的專業核心能力。本書以一名商務英語專業學生畢業後參與的一系列商務活動為線索,從商務聽、說、讀、寫四個維度進行知識的講解和技能的訓練。同時本書還結合由英國劍橋大學考試委員會頒發的權威證書——劍橋商務英語初級證書(BECP)考試的要點進行講解與模擬分析,助力學生獲取這一求職的“通行證”。
作為一本新形態教材,本書內容與該課程配套的線上學習內容相對應,適合高職院校商務英語專業師生開展線上、線下相融合的混合式教學實踐,提高課程教學效果。

目錄

Project 1 Job Application and Interview
Skill 1 Reading a Job Advertisement
Skill 2 Writing a Resume in English and in Chinese
Skill 3 Speaking for a Job Interview.
Skill 4 Practicing Business Etiquette in a Job Interview
Project 2 Debut in the Workplace
Skill 1 Describing Jobs and Job Responsibilities
Skill 2 Identifying Company Organization.
Skill 3 Meeting Colleagues as a Newcomer
Project 3 Reporting Work Progress
Skill 1 Reporting Work by Phone or Face-to-face
Skill 2 Reporting Work by Email or Memo.
Project 4 Company Biography
Skill 1 Retelling a Company Biography
Skill 2 Describing Company Performance
Project 5 Making Arrangements
Skill 1 Arranging and Confirming a Meeting
Skill 2 Writing and Replying to an Invitation
Project 6 Production and Quality Control
Skill 1 Introducing Production Process of Certain Products
Skill 2 Summarizing Quality Control Measures of Famous Companies
Project 7 Products and Services
Skill 1 Introducing Common Import and Export Products
Skill 2 Telling Product Dimensions
Skill 3 Writing Product Bullet Points
Project 8 Branding
Skill 1 Telling Famous Brands in the World.
Skill 2 Telling Branding Strategies of Famous Companies in the World
Project 9 BEC Preliminary Reading Drills
Project 10 BEC Preliminary Writing Drills
Project 11 BEC Preliminary Listening Drills
Project 12 BEC Preliminary Speaking Drills
Listening Script
Appendix
Project 1 Job Application and Interview
Skill 2 Listening
Skill 3 Listening
Project 2 Debut in the Workplace.
Skill 1 Listening
Skill 3 Listening
Project 3 Reporting Work Progress.
Skill 1 Listening
Project 4 Company Biography.
Skill 1 Listening
Project 5 Making Arrangements.
Skill 1 Listening
Skill 2 Listening
Project 6 Production and Quality Control
Skill 1 Listening
Project 7 Products and Services
Skill 2 Listening
Appendix Ⅱ Vocabulary for BECP
Appendix Ⅲ 補充材料(歷年真題集)
Test 1—SAMPLE SPEAKING TASKS
Test 2—-SAMPLE SPEAKING TASKS
Test 3—SAMPLE SPEAKING TASKS
Test 4-SAMPLE SPEAKING TASKS
Test 5—SAMPLE SPEAKING TASKS
Test 6—SAMPLE SPEAKING TASKS
Test 7—SAMPLE SPEAKING TASKS

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