國際商務英語函電(第三版)

國際商務英語函電(第三版)

《國際商務英語函電(第三版)》是2015年對外經濟貿易大學出版社出版書籍,作者是洪 菁 梁曉玲 。

基本介紹

  • 書名:國際商務英語函電(第三版)
  • 作者:洪 菁 梁曉玲
  • ISBN:9787566312334
  • 定價:34.00元
  • 出版時間:2015.2
  • 開本:185mm×260mm
  • 叢書名:21世紀新概念(財經類)系列教材
內容簡介,目錄,

內容簡介

《國際商務英語函電》作為21世紀高職高專新概念(財經類)系列教材,於2005年出版後深受高職院校師生的歡迎和好評,幾年間幾次重印和再版。不斷跟蹤形勢的發展,密切關注業務法規和國際慣例所發生的變化,緊密結合、適應和及時反映高職教育進行的人才培養模式和課程的改革,既是本教材撰寫和修訂的基本原則,也是本教材始終充滿活力、能較好地滿足教學需要的根本原因。正基於此,為適應新的形勢,我們結合許多一線教師多年教學實踐和企業頂崗實踐,進行廣泛調研論證,在聽取外貿行業專家對工作崗位的實際要求的基礎上,決定對教材進行新的修訂,使之更好地適應當前高職院校的教學需要。

目錄

Chapter ILayout and Transmission of a Business Letter (1)
Composition of a Business Letter(3)
Layout of a Business Letter(5)
Envelope Addressing(10)
E-mail(12)
Fax or Facsimile Transmission(13)
Professional Advice(15)
Chapter II Establishment of Business Relations(17)
Lesson OneAttempt to Establish Business Relations with the Buyer(20)
Lesson TwoOn-line Promotional Letter (23)
Lesson ThreeRequest for Credit Information(26)
Additional Specimens(29)
Sample 1Contacting the Clients after Meeting in the Fair(29)
Sample 2Contacting the Past Buyer(29)
Sample 3Selling More to a Regular Buyer(29)
Sample 4Credit Enquiry(30)
Skill Training For the Establishment of Business Relations(30)
Useful Expressions for Chapter II(30)
Professional Advice(31)
Chapter IIIEnquiries and Replies(33)
Lesson Four(A) A General Enquiry(36)
(B) A Reply to the Above(37)
Lesson FiveA Specific Enquiry(40)
Additional Specimens(43)
Sample 1Ready to Offer a Sample,but Require Payment for Shipping(43)
Sample 2Declining a Buyers Request(43)
Sample 3Refusing to Send the Full Range of Samples(44)
Skill Training for Enquiries and Replies(44)
Useful Expressions for Chapter III(44)
Professional Advice(45)
Chapter IVOffers, Counter-Offers and Counter-Counter Offers (47)
Lesson SixA Non-Firm Offer(51)
Lesson SevenA Counter-Offer(54)
Lesson EightA Counter-Counter Offer(58)
Additional Specimens(61)
Sample 1A Firm Offer(61)
Sample 2Explainng the Price Increase when Making an Offer to an
Old Customer(61)
Sample 3Making a Counter-offer on Reduction of Minimum Quantity(62)
Sample 4Making a Counter-offer on Delivery Date(62)
Sample 5Refusing a Counter-offer(62)
Skill Training for Offers, Counter-Offers and Counter-Counter Offers(63)
Useful Expressions for Chapter IV(64)
Professional Advice(65)
Chapter VConclusion of Business(67)
Lesson NinePlacing an Order(70)
Lesson Ten(A) Sending a Contract (74)
(B) Sending a Copy of Contract with Countersignature(75)
Lesson Eleven(A) Placing a Repeat Order(81)
(B) Declining to a Repeat Order(81)
Additional Specimens(84)
Sample 1How to Deal with the Changing of Orders(84)
Sample 2Not Being Able to Supply the Whole Lot(84)
Sample 3Canceling the Order(85)
Skill Training for Conclusion of Business(85)
Useful Expressions for Chapter V(87)
Professional Advice(88)
Chapter VIPayment(89)
Lesson Twelve(A) Asking for D/P(94)
(B) Declining D/P (94)
Lesson Thirteen(A) Modifying Terms of Payment(99)
(B) Agreeing to the Above Proposal(99)
Lesson FourteenAnswering the Request for Payment by D/A (102)
Additional Specimens(105)
Sample 1Asking for Delay Payment(105)
Sample 2Replying to a Proposal to Pay by a 30-day L/C(105)
Sample 3Final Settlement(105)
Skill Training for Payment(106)
Useful Expressions for Chapter VI(107)
Professional Advice(108)
Chapter VIIEstablishment of L/C and Amendment(109)
Lesson Fifteen(A)Urging Establishment of L/C(113)
(B) A Reply to the Above(113)
Lesson SixteenAsking for the Extension of L/C (117)
Lesson SeventeenAsking for L/C Amendment (120)
Additional Specimens(124)
SampleL/C Amendment (124)
Skill Training for Establishment of L/C and Amendment(125)
Useful Expressions for Chapter VII(126)
Professional Advice(127)
Chapter VIIIPacking(129)
Lesson EighteenPacking Requirements(133)
Lesson NineteenPacking Arrangement (136)
Lesson TwentyShipping Marks(139)
Additional Specimens(141)
Sample 1Improving Packing for Future Dealings(141)
Sample 2Inner Packing(141)
Sample 3Outer Packing(142)
Skill Training for Packing(142)
Useful Expressions for Chapter VIII(142)
Professional Advice(143)
Chapter IXShipment(145)
Lesson Twenty-One(A) Urging Shipment(148)
(B) Reply to Urging Shipment(148)
Lesson Twenty-Two(A)Asking for Partial Shipment and Transshipment (151)
(B) Reply to the Above(151)
Lesson Twenty-ThreeShipping Advice (155)
Additional Specimens(158)
Sample 1Providing the Information on the Container Service(158)
Sample 2A Reply to the Container Service(158)
Skill Training for Shipment(158)
Useful Expressions for Chapter IX(158)
Professional Advices(159)
Chapter XInsurance(161)
Lesson Twenty-FourAsking for CFR Terms(166)
Lesson Twenty-Five(A)Asking the Seller to Cover Insurance(169)
(B) Reply to the Insurance Request(169)
Lesson Twenty-SixInsurance Clause(172)
Additional Specimens(175)
Sample 1Insurance Claim(175)
Sample 2Insurance Premium(176)
Skill Training for Insurance(176)
Useful Expressions for Chapter X(176)
Professional Advice(177)
Chapter XIComplaints and Claims(179)
Lesson Twenty-SevenComplaint of Late Delivery(182)
Lesson Twenty-Eight(A) Importers Claim for Inferior Quality(185)
(B) Reply to the Claim for Inferior Quality(186)
Lesson Twenty-Nine(A) Importers Claim for Improper Packing(191)
(B) Declining the Claim(192)
Additional Specimens(194)
Sample 1Claim for Short Weight(194)
Sample 2Complaint of Wrong Goods Delivery(194)
Skill Training for Complaints and Claims(195)
Useful Expressions for Chapter XI(195
Professional Advice(196)
Chapter XIIAgency(199)
Lesson Thirty(A)Asking for Sole Agency(202)
(B) An Unfavorable Reply(202)
Lesson Thirty-OneA Favorable Reply to the Request for Sole Agency(206)
Additional Specimens(208)
Sample 1Looking for a New Agent(208)
Sample 2Reply to the Request of Agent(208)
Skill Training for Agency(208)
Useful Expressions for Chapter XII(209)
Professional Advice(210)
Appendixes(213)
1.Quotation(213)
2.Sales Contract(214)
3.Packing Detail(215)
4.Packing List(216)
5.Bill of Lading(217)
6.Shipping Advice(218)
7.Payment Information from Bank(219)
8.Inspection Report(220)
References(238)

相關詞條

熱門詞條

聯絡我們