《新編大學國際商務英語函電教程》是2008年01月中國商務出版社出版的書籍，作者是馮祥春、隋思忠。
基本介紹
- 書名：新編大學國際商務英語函電教程
- 作者：馮祥春、隋思忠
- ISBN：9787801818232、7801818237
- 頁數：316頁
- 定價：￥30.00
- 出版社：中國商務出版社
- 出版時間：2008年01月
內容提要,圖書目錄,
內容提要
本書創新性地編制了國際商務英語函電句型體系。經過對浩如煙海、紛繁雜陳的英語函電的語言、語言要素和結構進行系統而徹底的研究，本書作者沙裡淘金，去粗取精，由表及里，由繁到簡，最終提煉出構成國際商務英語函電語言框架體系的38個主題175個句型。綱舉、目張，掌握了這175個句型就等於掌握了撰寫國際商務英語函電的金鑰匙，即能撰寫出各門各類、洋洋灑灑的國際商務英語函電，自由馳騁於國際商業市場的交流平台。本教材各單元所配的練習覆蓋面廣、實踐性強、操練力度深；題型靈活多樣，富於知識性、創新性和挑戰性，這在同類型教材中尚不多見。
圖書目錄
Unit 1 Layout of a Business Letter
Exercises
Unit 2 Establlshment of Business Relatlons
Sentence Patterns： 1.Self-introduction
2.Initial Intentions and Desires
Text： 1.Self-introduction
2.Asking to Establish Business Relations
3.Asking for Catalogues
4.Invitation to Guangzhou Fair
Words in Focus： inform， benefit， deal， enclose
Exercises
Unit 3 Enqulry
Sentence Patterns： 1.Interest and Desires
2.Enquiries
3.Replies
Text： 1.Showing Interests in Goods
2.Making an Enquiry
3.Reply to an Enquiry
4.Asking to Send Proforma Invoice
Words in Focus： interest， appeal， supply， confirm
Exercises
Unit 4 Quotations and Offers
Sentence Patterns： 1.Quotations
2.Offers
3.Counter-offers
Text： 1.Quotation
2.Offer
3.Request of Reduction in Price
4.Counter-offer
Words in Focus： quote，offer， price， advise
Exercises
Unit 5 Sales PrOmotion
Sentence Patterns： 1.Introduction of Goods
2.Comparison of Goods
3.Offering Favorable Terms
4.Advice and Recommendations
Text： 1.Introducing Commodity
2.Comparison of Goods
3.Promotion of a New Product
4.Recommendation of a Substitute
Words in Focus： sell， compare， compete， credit
Exercises
Unit 6 Order
Sentence Patterns： 1.Placing Orders
2.Reply to Orders
3.Execution of an Order
Text： 1.Placing an Order
2.Execution of an Order
3.Delay in Fulfilling an Order
4.Declining an Order
Words in Focus：order， accept， execute， stock
Exercises
Unit 7 Terms of Payment (Ⅰ)
Sentence Patterns： 1.Choice of Terms of Payment
2.Urging Establishment of L/C
3.Establishment of L/C
Text： 1.Introducing Terms of Payment
2.Acceptance of Payment by D/P instead of D/A
3.Urging Establishment of L/C
4.Advising Establishment of L/C
Words in Focus： pay， draw， stipulate， charge
Exercises
Unit 8 Terms of Payment (Ⅱ)
Sentence Patterns： 1.Amendment of L/C
2.Extension of L/C
3.Others
Text： 1.Asking for Amendment to L/C
2.Amending L/C as Allowing Transshipment and Partial Shipments
3.Extension of L/C
4.Banking Advice of T/T Remittance
Words in Focus： amount， account， cover， value
Exercises
Unit 9 Insurance
Sentence Patterns： 1.Arrangement of Insurance
2.Compensation
Text： 1.Introducing Insurance Terms
2.Asking for Insurance Arrangement
3.Advising Insurance Effected
4.Clarification of Insurance Terms
Words in Focus： insure， assure， effect， refer
Exercises
Unit 10 Shlpment
Sentence Patterns： 1.Shipping Instructions
2.Shipping Advice
3.Shipping Documents
Text： 1.Urging Shipment
2.Shipping Instructions
3.Shipping Advice (Ⅰ)
4.Shipping Advice (Ⅱ)
Words in Focus： forward， regard， regret， ship
Exercises
Unit 11 Packing
Sentence Patterns： 1.Packing
2.Marking
Text： 1.Buyers Requirements for Packing and Marking
2.Information of Packing
3.About Outer Packing
4.Size Tickets
Words in Focus： pack， specify， source， avail
Exercises
Unit 12 Claim
Sentence Patterns： 1.Making Complaints
2.Lodging Claims
3.Acceptance of Claims
4.Rejection of Claims
Text： 1.Complaint of Order Cancellation
2.A Claim for Short-weight and Inferior Quality
3.Proposal for Settlement of a Claim
4.Recommending a Joint Arbitrator
Words in Focus： complain， claim， compensate， settle
Exercises
Unit 13 Agency
Sentence Patterns： 1.Asking for Agency
2.Appointment of Agency
3.Refusal to Application for Agency
Text： 1.Application for Agency
2.Stating Main Points in Agency Agreement
3.Refusal to Agency Application
4.Agents Complaint of Slow Delivery
Words in Focus： act， conform， market， favour
Exercises
Unit 14 Flexible Trade
Sentence Patterns： 1.Processing Trade
2.Compensation Trade
3.Joint Venture
Text： 1.Processing after Samples with Suppliers Materials
2.Concerning Compensation Trade
3.Inquiry about Conditions for Joint Ventures
4.Confirmation of the Main Points in Joint Venture Agreement
Words in Focus： negotiate， business， limit， exchange
Exercises
Unit 15 E-mail
Exercises
Key to Exercises
Examination and Keys
