SUPERCONNECT 超級溝通

內容簡介

Networks rule the world. Take an organization of any kind: a corner shop, a new venture, a gang of drug traffickers, the United Nations, Google, the place you work. They are all networks, with their own rules and values and ways of communicating. Everybody belongs to networks and they make a huge difference to our lives - to our happiness and to our opportunities. As the world becomes more densely populated, the connections between us are expanding in ever more intricate ways - via the web, mobile phone technology and global media. How does this affect us? And how can we make the most of these connections? SUPERCONNECT looks at how the successful and fortunate few behave - and shows that if you want to be one of them, you have to play by the network rules.

作者簡介

RICHARD KOCH has started several valuable network ventures and is the author ofThe 80/20 Principle, an international bestseller. He lives in Portugal.
GREG LOCKWOOD is an investor specializing in network businesses. He lives in London.

Authors' Note
Preface
1　Authors of Our Own Success?
2 Do You Live in a Small World?
3　The Strength of Weak Links
4　The Superconnectors
5　Heaven, Hell and Hubs
6　Cyberspace - Brave New World?
7　Rolodex Poulette
8 Hub to Hub
9　The Network Structure of Ideas
10　Network Stars
11　The Business of Weak Links
12　Poverty, Urban Renewal and Gangsters
13 A Network Society
Acknowledgements
Endnotes
Index

SUPERCONNECT 超級溝通

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