《P3商務分析》是2012年1月華中科技大學出版社出版的圖書,作者是BPP Learning Media。
基本介紹
- 中文名:P3商務分析
- 作者:BPP Learning Media
- 出版社:華中科技大學出版社
- 出版時間:2012年1月
- 頁數:584 頁
- 定價:220 元
- ISBN:9787560976457
內容簡介,目錄,
內容簡介
《P3商務分析(課本)》主要內容包括:組織的戰略地位;組織的戰略選擇;戰略行動;商業程式的模型化和重新設計;信息技術解決方案等。
目錄
Introduction
Helping you to pass - the ONLY P3 Study Text reviewed by the examiner!
Studying P3
The exam paper
Part A Strategic position
1 Business strategy
2 Environmental issues
3 Competito and custome
4 Strategic capability
5 Stakeholde, ethics and culture
Part B Strategic choices
6 Strategic choices
Part C Organising and enabling success
7 0rganising for success
Part D Business process change
8 Business process change
9 Improving processes
Part E Information technology
10 E-business
11 E-marketing
Part F Project management
12 Project management
Part G Finance
13 Finance
Part H People
14 Human resource management
Part I Change and development
15 Managing strategic change
16 Strategic development
Exam question bank
Exam awer bank
Index
Review form