澳洲鯊

澳洲鯊” 這一品牌起源於澳大利亞，澳洲鯊品牌獲得FHI男裝零售商年獎.

基本介紹

• 中文名：澳洲鯊
• 外文名：BRAND STORY
• 所屬行業：服裝
• 起源地：澳大利亞

簡介

“澳洲鯊” 這一品牌起源於澳大利亞，澳洲鯊品牌獲得FHI男裝零售商年獎。隨後澳洲鯊推出新一輪強烈有力、激動人心的廣告戰略 ，席捲了整個歐洲大陸。在英國，它的浪漫灑脫的設計風格尤其受到了略帶拘謹的英國人的歡迎。英國OGILVY的香港公司預見到澳洲鯊品牌的潛力，首先將它在香港註冊。一年後在倫敦著名的特拉法加廣場開設了旗艦店。隨後在美國，義大利，澳大利亞等地分別設立了分店，如今，澳洲鯊魚形象成為風行世界的標誌。 因澳洲鯊魚集團國際有限公司的快速發展。使得“澳洲鯊”品牌標誌在中國市場 發生了翻天覆地的壯大，爾後在中國市場各種“澳洲鯊”品牌標誌的產品孕育而生。

品牌故事

JARRYYA is bom bruce who benefits greatly in Australia the bay, is dree designing master who the position prevails for a time . Chothing which designs after him noble comfortable, and only measures the body for the imperial aristocrats to have custom-made,hands down is an imperial designer who the same year britain empresses most liked.Therefore at that time the reputation far broadcast about the JARRYYA fact, is famous . JRRYYA besides has the outstanding design idea to the clothing aspect, is in itself also an aristocrat, usuallypays great attention own quality of life, craves especially in his numerous hobbies in the navigation movement . Ln one tiem accompanies the travel with the friend in the navigation ,

the accident met the shark school of fish to trrn the wave to make the wave, had danger of greatly the ship sinking person danger, in the critical time, they discussed in private:

"each person abandons own next to the skin clothing toward the sea, if whose clothing the shark is holding in the mouth , who jumps goes to sea to lead away the shark, preserves the entire ship person's life. finally, the shark was holding ing the mouth the JARRYYA handkerchief, JARRYYA jumped without hesitation, the shark rushed immediately, what is strange the shark has not eaten swallows JARRYYA, but carried him to Australia's sand beach. Afterward, the wave steamship sank, on the ship did not have a survivor. JARRYYA is saved. This kind of shark named "Australian shark" , to feel grateful, is engaged in dress designing enterprise's JARRYYA to take clothing's marking by the bright shark image, and (the Australian shark) named by AO SHOU SHA, cstablished the Australian shark clothing brand. The Australian shark brand clothing pursue fashion and art, recreation and sports, in the design have at the same time the Australian nature, gracefully, with the south Australia simple, the free humanities character and style, the product depth Australiaman about town's favor, therefore the brand popularity fires immediately in the whole world, it may be said theat the whole world is all the rage, and spreads to China gradually A fter the Australian shark brand enters and is stationed in China, The development is rapid, each big urban network rapid development, is one eagerly anticipates the man fashion the clothing brand .

傑利亞（jarryya）先生誕生於澳大利亞的布魯斯彎，是位盛行一時的服裝設計大師。經他設計的服裝高貴舒適，且只為皇家貴族量身定製，相傳是當年英國女皇最喜愛的一位皇家設計師。所以關於jarryya的事跡當時聲名遠播，非常出名。jarryya先生除了對服裝方面有優秀的設計理念之外，本身也是一位貴族，平時非常注重愛神的生活質量，在他的眾多愛好中尤其熱衷於航海運動。再一次和朋友結伴旅行的航海中，意外遇到鯊魚群翻波作浪，大有船沉人危之險，在危急時刻，他們私下商議:"每個人往海里扔下自己的貼身衣物，如果鯊魚叼著誰的衣物，誰就跳下海去引開鯊魚，保住全船人的姓名。結果，鯊魚叼著了jarryya的手巾，jarryya毫不猶豫的跳了下去，鯊魚立即闖來,但奇怪的是鯊魚並沒有食吞jarryya ,而是把他背到了澳洲的沙灘上。後來，浪大船沉，船上無一倖存者。jarryya得救。此類鯊魚名為"澳洲鯊" ，為了感恩，從事服裝設計的jarryya以鮮明的鯊魚圖像作為服飾的標識,並以 AO SHOU SHA (澳洲鯊) 命名,創立了澳洲鯊服飾品牌.澳洲鯊品牌服飾追求時尚藝術，休閒與運動，設計中兼有澳洲自然、優雅、與南澳洲的純樸、自由的人文風情，產品深受澳大利亞上流社會人士的青眯，於是品牌知名度即在全球打響，可謂全球風靡，並逐漸傳入中國。澳洲鯊品牌進駐中國後，發展迅速，各大城市網路迅猛發展，是一個引領男人時尚的服裝品牌。