新商務英語寫作教程

《新商務英語寫作教程》是2015年7月清華大學出版社出版的圖書，作者是張東昌、李淑瓊、潘巍巍、陳衛紅。

基本介紹

• 中文名：新商務英語寫作教程
• 作者：張東昌、李淑瓊、潘巍巍、陳衛紅
• 出版社：清華大學出版社
• 出版時間：2015年7月
• 定價：48.8 元
• ISBN：9787302395454

內容簡介

《新商務英語寫作教程》為專業核心課教材，全書共16 個單元，精心設計的任務型活動貫穿每個教學單元，每單元由Learning Objectives, Warming-up Activities, Sample Study & Writing Tips, Vocabulary in Use, PracticalWriting Tasks 和Key Sentences for Reference 6 個模組構成，組織和安排多層次、多種形式的寫作訓練活動，對學生的英語寫作技能進行訓練。

本教材可供套用型本科和高職高專院校商務英語專業及套用英語專業外貿和涉外文秘方向的學生使用。

圖書目錄

目　錄

Unit 1 An Overview of Business English Writing…………………………… 1

Learning Objectives…………………………………………………………………………………1

Part I　Warming-up Activities…………………………………………………………………2

Part II　Sample Study &Writing Tips……………………………………………………………3

Part III　Vocabulary in Use……………………………………………………………………6

Part IV　Practical Writing Tasks…………………………………………………………………7

Part V　Key Sentences for Reference……………………………………………………………9

Unit 2 Business Memos…………………………………………………………… 11

Learning Objectives…………………………………………………………………………………11

Part I　Warming-up Activities…………………………………………………………………12

Part II　Sample Study &Writing Tips…………………………………………………………13

Part III　Vocabulary in Use……………………………………………………………………16

Part IV　Practical Writing Tasks………………………………………………………………18

Part V　Key Sentences for Reference…………………………………………………………20

Unit 3 Business Notice & Poster……………………………………………… 21

Learning Objectives………………………………………………………………………………21

Part I　Warming-up Activities…………………………………………………………………22

Part II　Sample Study &Writing Tips…………………………………………………………23

Part III　Vocabulary in Use……………………………………………………………………26

Part IV　Practical Writing Tasks………………………………………………………………27

Part V　Key Sentences for Reference…………………………………………………………29

Unit 4 Business Advertisement… …………………………………………… 31

Learning Objectives…………………………………………………………………………………31

Part I　Warming-up Activities…………………………………………………………………32

Part II　Sample Study &Writing Tips…………………………………………………………33

Part III　Vocabulary in Use……………………………………………………………………36

Part IV　Practical Writing Tasks………………………………………………………………37

Part V　Key Sentences for Reference…………………………………………………………40

Unit 5 Business Letters of Invitation and Thanks… ………………… 43

Learning Objectives………………………………………………………………………………43

Part I　Warming-up Activities…………………………………………………………………44

Part II　Sample Study &Writing Tips…………………………………………………………45

Part III　Vocabulary in Use……………………………………………………………………48

Part IV　Practical Writing Tasks… …………………………………………………………49

Part V　Key Sentences for Reference… ……………………………………………………51

Unit 6 Business Reports… ……………………………………………………… 55

Learning Objectives………………………………………………………………………………55

Part I　Warming-up Activities…………………………………………………………………56

Part II　Sample Study &Writing Tips…………………………………………………………57

Part III　Vocabulary in Use……………………………………………………………………61

Part IV　Practical Writing Tasks………………………………………………………………62

Part V　Key Sentences for Reference…………………………………………………………64

Unit 7 Establishment of Business Relations… ………………………… 67

Learning Objectives………………………………………………………………………………67

Part I　Warming-up Activities…………………………………………………………………68

Part II　Sample Study &Writing Tips…………………………………………………………69

Part III　Vocabulary in Use……………………………………………………………………71

Part IV　Practical Writing Tasks………………………………………………………………73

Part V　Key Sentences for Reference…………………………………………………………75

Unit 8 Business E-mail, Fax and E-commerce… ……………………… 77

Learning Objectives………………………………………………………………………………77

Part I　Warming-up Activities…………………………………………………………………78

Part II　Sample Study &Writing Tips…………………………………………………………79

Part III　Vocabulary in Use……………………………………………………………………81

Part IV　Practical Writing Tasks………………………………………………………………82

Part V　Key Sentences for Reference…………………………………………………………84

Unit 9 Business Circular Letters and Sales Letters…………………… 85

Learning Objectives…………………………………………………………………………………85

Part I　Warming-up Activities…………………………………………………………………86

Part II　Sample Study &Writing Tips……………………………………………………………87

Part III　Vocabulary in Use……………………………………………………………………91

Part IV　Practical Writing Tasks………………………………………………………………92

Part V　Key Sentences for Reference…………………………………………………………94

Unit 10 Business Letters of Credit… ……………………………………… 97

Learning Objectives………………………………………………………………………………97

Part I　Warming-up Activities…………………………………………………………………98

Part II　Sample Study &Writing Tips…………………………………………………………99

Part III　Vocabulary in Use……………………………………………………………………102

Part IV　Practical Writing Tasks………………………………………………………………103

Part V　Key Sentences for Reference…………………………………………………………105

Unit 11 Insurance…………………………………………………………………… 107

Learning Objectives………………………………………………………………………………107

Part I　Warming-up Activities…………………………………………………………………108

Part II　Sample Study &Writing Tips…………………………………………………………109

Part III　Vocabulary in Use……………………………………………………………………113

Part IV　Practical Writing Tasks………………………………………………………………114

Part V　Key Sentences for Reference…………………………………………………………116

Unit 12 Inquiry,Offer & Counter-offer…………………………………… 119

Learning Objectives………………………………………………………………………………119

Part I　Warming-up Activities…………………………………………………………………120

Part II　Sample Study &Writing Tips…………………………………………………………121

Part III　Vocabulary in Use……………………………………………………………………125

Part IV　Practical Writing Tasks………………………………………………………………126

Part V　Key Sentences for Reference…………………………………………………………129

Unit 13 Letter of Application for a Position………………………………131

Learning Objectives………………………………………………………………………………131

Part I　Warming-up Activities…………………………………………………………………132

Part II　Sample Study &Writing Tips…………………………………………………………132

Part III　Vocabulary in Use……………………………………………………………………137

Part IV　Practical Writing Tasks………………………………………………………………138

Part V　Key Sentences for Reference…………………………………………………………140

Unit 14 Business Order & Confirmations … …………………………… 143

Learning Objectives………………………………………………………………………………143

Part I　Warming-up Activities…………………………………………………………………144

Part II　Sample Study &Writing Tips…………………………………………………………145

Part III　Vocabulary in Use……………………………………………………………………149

Part IV　Practical Writing Tasks………………………………………………………………151

Part V　Key Sentences for Reference…………………………………………………………153

Unit 15 Business Letters of Packing & Shipment………………………155

Learning Objectives………………………………………………………………………………155

Part I　Warming-up Activities…………………………………………………………………156

Part II　Sample Study &Writing Tips…………………………………………………………157

Part III　Vocabulary in Use……………………………………………………………………161

Part IV　Practical Writing Tasks………………………………………………………………162

Part V　Key Sentences for Reference…………………………………………………………164

Unit 16 Business Complaints,Claims & Settlement… ……………… 167

Learning Objectives………………………………………………………………………………167

Part I　Warming-up Activities…………………………………………………………………168

Part II　Sample Study &Writing Tips……………………………………………………………168

Part III　Vocabulary in Use……………………………………………………………………171

Part IV　Practical Writing Tasks………………………………………………………………173

Part V　Key Sentences for Reference…………………………………………………………175

Answers to Exercises… ……………………………………………………………… 177

References…………………………………………………………………………………… 197