《國際商務系列教材:國際商務英語中級口語(第二版)》是國際商務英語中級口語輔導用書。共分十章，包括經濟全球化、國際市場、項目管理、創業與職業生涯管理、商務與社會、企業文化與形象、商務跨文化傳播與禮儀、工作環境等內容。每章都包括課前熱身、知識輸入、口語訓練及練習四部分，書後附有練習參考答案。
基本介紹
- 中文名：國際商務系列教材:國際商務英語中級口語
- 外文名：International Business
- 作者：陳珞瑜 張立玉
- 語言：簡體中文, 英語
- 出版時間：2014年1月1日
- 出版社：武漢大學出版社
- 頁數：204 頁
- ISBN：9787307123274
- 開本：16 開
內容簡介,圖書目錄,
內容簡介
《國際商務系列教材:國際商務英語中級口語(第二版)》由武漢大學出版社出版。
圖書目錄
Chapter One Economic Globalization
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.How Globalization Affects Developed Countries
2.The End of Cheap China——What Do Soaring Chinese Wages Mean for Global Manufacturing？
Section Ⅲ oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Two International Marketing
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.HOW Kraft Won in China
2.Word of Mouth Marketing
Section Ⅲ oral Practice
1 Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Three Project Management
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Master Ten Processes to Sharpen Your Project Management Skills
2.The Art of Project Management
Section Ⅲ Oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Four Startup Business and Career Management
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Ten Things Every Graduate Should Know Before They Start Job Hunting
2.Starting a Business：The Idea Phase
Section Ⅲ Oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter FⅣe Business，Technology and Innovation
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Death of the Salesmen：Technology’s Threat to Retail Jobs
2.Innovation：The New Masters of Management
Section Ⅲ Oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Six Business and Society
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Social Entrepreneurs Go Mainstream
2.CSR Is Dead，Long LⅣe Social Enterprise
Section Ⅲ oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Seven Organizational Culture and Image
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.WordS and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Corporate Culture
2.How Do You Tell the CEO That His/Her Baby Is Ugly？
Section Ⅲ oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Eight Cross—cultural Communication and Etiquette in Business
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.East Meets West.but It Takes Some Practice
2.International Girl GⅣing Protocol
Section Ⅲ Oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Nine Women and Economy
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Four Ways Women Stunt Their Careers Unintentionally
2.Why It Makes Sense to Have More Women Board Members？
Section Ⅲ Ural Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Chapter Ten Work Environment
Section Ⅰ Warm—up
1.Pronunciation and Phonetics
2.Words and Phrases
3.Sentence Examples
4.Reading Aloud
Section Ⅱ Knowledge Input
1.Fifteen Ways to Stay Focused at Work
2.How to SurvⅣe in an Unhappy Workplace
Section Ⅲ oral Practice
1.Theme Statement
2.Dialogues Practicing
3.Speech
4.Practice Tips
Section Ⅳ Exercises
Keys to the Exercises
參考文獻
