《The Four Pillars of Investing》是2010年McGraw-Hill出版的圖書，作者是William J. Bernstein。
基本介紹
- 中文名：The Four Pillars of Investing
- 作者：William J. Bernstein
- 出版社：McGraw-Hill
- ISBN：9780071747059
內容簡介,圖書目錄,
內容簡介
The classic guide to constructing a solid portfolio— with out a financial advisor! “With relatively little effort, you can design and assemble an investment portfolio that, because of its wide diversification and minimal expenses, will prove superior to the most professionally managed accounts. Great intelligence and good luck are not required.” William Bernstein’s commonsense approach to portfolio construction has served investors well during the past turbulent decade—and it’s what made The Four Pillars of Investing an instant classic when it was first published nearly a decade ago. This down-to-earth book lays out in easy-to-understand prose the four essential topics that every investor must master: the relationship of risk and reward, the history of the market, the psychology of the investor and the market, and the folly of taking financial advice from investment salespeople. Bernstein pulls back the curtain to reveal what really goes on in today’s financial industry as he outlines a simple program for building wealth while controlling risk. Straightforward in its presentation and generous in its real-life examples, The Four Pillars of Investing presents a no-nonsense discussion of: The art and science of mixing different asset classes into an effective blend The dangers of actively picking stocks, as opposed to investing in the whole market Behavioral finance and how state of mind can adversely affect decision making Reasons the mutual fund and brokerage industries, rather than your partners, are often your most direct competitors Strategies for managing all of your assets—savings, 401(k)s, home equity—as one portfolio Investing is not a destination. It is a journey, and along the way are stockbrokers, journalists, and mutual fund companies whose interests are diametrically opposed to yours. More relevant today than ever, The Four Pillars of Investing shows you how to determine your own financial direction and assemble an investment program with the sole goal of building long-term wealth for you and your family.
圖書目錄
Preface
Introduction
Pillar One: The Theory of Investing
Chapter 1. No Guts, No Glory
Chapter 2. Measuring the Beast
Chapter 3. The Market is Smarter Than you Are
Chapter 4. The Perfect Portfolio
Pillar Two: The History of Investing
Chapter 5. Tops
Chapter 6. Bottoms
Pillar Three: The Psychology of Investing
Chapter 7. Misbehavior
Chapter 8. Behavioral Therapy
Pillar Four: The Business of Investing
Chapter 9. Your Broker is Not Your Buddy
Chapter 10. Neither is Your Mutual Fund
Chapter 11. Oliver Stone meets Wall Street
Investment Strategy: Assembling the Four Pillars
Chapter 12. Will you Have Enough?
Chapter 13. Defining Your Mix
Chapter 14. Getting Starts, Keeping it Going
Chapter 15. A Final Word
Bibliography
Index 2010 Postscript
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