《International Business Plus New MyManagementLab with Pearson Etext》是一本圖書,作者是Daniels, John; Radebaugh, Lee; Sullivan, Daniel
基本介紹
- 外文名:International Business Plus New MyManagementLab with Pearson Etext
- 作者:Daniels, John; Radebaugh, Lee; Sullivan, Daniel
- 出版時間:2012年5月
- 頁數:888 頁
- ISBN:9780133033984
- 定價:264.95 美元
內容簡介
An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice. This edition f...(展開全部) An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies.