《開店與經營技巧:全彩便查版》是2015年科學出版社出版的圖書。
基本介紹
- 書名:開店與經營技巧:全彩便查版
- 作者:前沿文化
- 類別:計算機、網路
- 出版社: 科學出版社
- 出版時間:2015年1月
- 開本:32 開
- 裝幀:平裝
- ISBN:9787030423757
內容簡介,圖書目錄,作者簡介,
內容簡介
《隨身查——*開店與經營技巧(全彩便查版)》以問題式技巧的形式,介紹了*網開店與經營的各種相關技能技巧知識,內容包括網上開店的準備、進貨、拍攝與修飾商品圖片、申請與設定*賬戶、商品的發布與展示、店鋪裝修、推廣與行銷、買賣交易、賬務處理、發貨與售後保障、提升信譽、安全維護等方面的知識。
◆ 問題式技巧查詢,快速方便!
◆ 全彩印精巧開本,易讀便攜!
◆ 技巧豐富,221個實用技巧來源於作者多年工作積累和實際使用困惑,定能幫您有效解決實際問題
◆ 快速易查,直接使用疑難問題關鍵字作為技巧名稱,有助於您快速、準確地查閱並解決疑難問題
◆ 講解科學,針對每個問題式技巧先描述其具體表現狀況,後以步驟圖解形式講述具體解決方法,並輔以豐富的圖上操作位置和動作提示,極大提高您的學習效率和效果
◆ 全彩便攜,彩色印刷加之精巧開本,美觀易讀的同時便於您隨身攜帶學習
圖書目錄
第 01 章 網上開店準備技巧
1.1 開店之前準備技巧································································ 1
001 網上開店有哪些優勢 ···································································1
002 網店與普通商店有什麼區別 ·······················································2
003 網店都有哪些銷售模式 ·······························································2
004 網上開店能出售的商品種類 ·······················································3
005 網上開店需要哪些軟硬體支持 ···················································5
1.2 網上開店規劃技巧································································ 7
006 如何進行網購人群分析 ·······························································7
007 如何進行網上店鋪的規劃 ···························································7
008 如何選擇合適的開店平台 ···························································8
009 如何選擇合適的經營方式 ···························································9
010 如何檢驗自己的開店實力 ·························································10
1.3 網上開店實戰準備······························································ 12
011 熟悉網上開店流程 ·····································································12
012 如何定位自己要銷售的商品 ·····················································13
013 如何分析自有商品是否有銷售優勢 ·········································14
第 02 章 網店貨源進貨技巧
2.1 實體貨源批發技巧······························································ 16
014 如何尋找進貨的突破點 ·····························································16
015 如何找到適合自己銷售的商品 ·················································16
016 如何偷師學藝尋找熱賣寶貝 ·····················································17
017 如何在批發市場批發商品 ·························································18
018 如何和批發商砍價 ·····································································18
019 如何尋找廠家貨源 ·····································································19
020 如何尋找外貿貨源 ·····································································19
021 如何尋找國外新潮寶貝 ·····························································20
022 如何尋找庫存貨源 ·····································································20
023 如何尋找特色貨源 ·····································································21
2.2 網上貨源批發技巧······························································ 21
024 如何註冊阿里巴巴 ·····································································21
025 如何登錄阿里巴巴 ·····································································22
026 如何通過關鍵字尋找貨源 ·························································22
027 如何通過分類查找尋找貨源 ·····················································23
028 如何線上發布進貨需求 ·····························································23
029 如何線上訂購商品 ·····································································24
2.3 代銷貨源進貨技巧······························································ 25
030 如何搜尋分銷網站 ·····································································25
031 如何獲取分銷資格 ·····································································26
032 如何與代銷商套近乎 ·································································27
033 如何下載代銷數據包 ·································································27
2.4 虛擬貨源進貨技巧···································
作者簡介
前沿文化工作室,由數位具有多年大學或培訓班計算機教育經驗的資深教師和作者組成,從2003年開始計算機圖書創作,具有豐富的圖書出版經驗,曾出版著作上百部。