商務英語聽說·第2冊

《商務英語聽說·第2冊》是2015年8月出版的圖書，作者是李玉萍 劉知國。

基本介紹

• 中文名：商務英語聽說·第2冊
• 作者：劉亞珍
• 出版時間：2015年8月
• 出版社：中國科學技術大學出版社 
• ISBN：9787312037337
• 定價：30 元
• 裝幀：平裝

內容簡介

本套教材以中、美兩家公司之間的商務活動流程為線索，選取典型的國際商務工作場景，以“行動導向、項目引領、任務驅動、案例教學”的現代職教理念為依據進行結構設計，有機結合語言學習過程中的訓練、認知、鞏固和運用環節，以達到幫助學生訓練商務交際必要的職業能力的目的。本書為第2冊，涉及商務活動的中後期內容，包括投訴與索賠，解決爭端，代理與合資，參加展會，招標投標，旅遊觀光，告別送行和關係維護8個主題。

本套教材可作為職業院校涉外專業學生的商務英語聽說和口語教材，同時也可作為各類培訓資料，還可作為廣大英語愛好者和涉外商務人員的參考資料。 本套教材配有含背景介紹、聽力原文、練習答案的電子版輔導資料，PPT課件以及聽力音頻光碟等數位化資源，便於教師製作適用的教學課件、慕課或微課，開展翻轉課堂教學。

目錄

Unit 1 Complaints and Claims1

Objectives1

Brainstorming2

Situational Conversations3

Conversation 1Making a Complaint on Wrong Delivery3

Conversation 2Lodging a Claim on Inferior Quality5

Conversation 3Refusing a Claim on Poor Packing8

Conversation 4Meeting Each Other Half Way10

Passage12

Useful Sentences13

Filing a Complaint or a Claim13

Entertaining a Claim13

Refusing a Claim14

Meeting Each Other Half Way14

Practical Training14

Business Cases17

Unit 2 Settling Disputes19

Objectives19

Brainstorming20

Situational Conversations21

Conversation 1Settling the Dispute Through Friendly Negotiation21

Conversation 2Settling the Dispute Through Arbitration23

Conversation 3Settling Disputes Through Conciliation26

Conversation 4Talking About the Arbitration Clauses27

Passage29

Useful Sentences30

Practical Training32

Business Cases34

Unit 3 Agency and Joint Venture38

Objectives38

Brainstorming39

Situational Conversations40

Conversation 1Sole Agency40

Conversation 2Renewing the Duration of General Agency42

Conversation 3Starting a Joint Venture44

Conversation 4Negotiating on a Joint Venture47

Passage50

Useful Sentences51

Sole Agency51

Renewing the Duration of a General Agency51

Starting a Joint Venture52

Negotiating on a Joint Venture52

Practical Training53

Business Cases55

Unit 4 Attending Trade Fairs57

Objectives57

Brainstorming58

Situational Conversations59

Conversation 1Talking About the Preparations Before a Trade Fair59

Conversation 2Applying for a Stand61

Conversation 3Talking About the Design of the Stand64

Conversation 4Introducing Products at the Trade Fair66

Passage68

Useful Sentences69

Talking about the Preparations before a Trade Fair69

Applying for a Booth70

Talking about the Design of the Booth70

Introducing Products at the Trade Fair70

Practical Training71

Business Cases75

Unit 5 Inviting Bids and Bidding76

Objectives76

Brainstorming77

Situational Conversations78

Conversation 1Inviting Prospective Bidders78

Conversation 2Inquiring about the Tender81

Conversation 3Making a Decision to Take Part in the Bid84

Conversation 4Winning the Bid86

Passage88

Useful Sentences89

Inviting Prospective Bidders89

Inquiring about the Tender90

Making a Decision to Take Part in the Bid90

Winning the Bid91

Practical Training91

Business Cases93

Unit 6 Sightseeing95

Objectives95

Brainstorming96

Situational Conversations97

Conversation 1Visiting the Terracotta Warriors and

Horses Museum97

Conversation 2Talking About a Visit to Guilin100

Conversation 3Paying a visit to the Forbidden City103

Conversation 4Going on a Tour to Taipei106

Passage108

Useful Sentences110

Visiting the Terracotta Warriors and Horses Museum110

Talking about a Visit to Guilin110

Paying a Visit to the Forbidden City111

Going on a Tour to Taipei111

Practical Training111

Business Cases114

Unit 7 Bidding Farewell116

Objectives116

Brainstorming117

Situational Conversations118

Conversation 1Saying Goodbye118

Conversation 2Farewell Dinner120

Conversation 3Checking out at the Hotel124

Conversation 4Seeing off at the Airport127

Passage130

Useful Sentences131

Saying Goodbye131

Farewell Dinner131

Checking out at the Hotel132

Seeing off at the Airport132

Practical Training132

Business Cases136

Unit 8 Maintaining Relationship138

Objectives138

Brainstorming139

Situational Conversations140

Conversation 1Trying to Make a Cooperation Pact140

Conversation 2Talking About Patterns of Maintaining Customer Relationship142

Conversation 3Dealing with a Bad Communication146

Conversation 4Budgeting for Maintaining Business Relationship149

Passage152

Useful Sentences154

Cultivating and Maintaining Customer Relationship154

Patterns of Maintaining Customer Relationship154

Dealing with a Bad Communication154

Budgeting for Maintaining Relationship155

Practical Training155

Business Cases159

References161