《中國出境旅遊發展年度報告2014(英文)》全面反映了中國出境旅遊的影響因素、市場狀況、消費特徵、產業走向以及區域格局，力圖讓境內外旅遊主管部門、相關旅遊企業與研究機構能夠獲得中國出境旅遊發展全面而深入的信息，對其經營管理、政策制定、發展戰略、教學研究等方面提供有益的參考。
基本介紹
- 中文名：中國出境旅遊發展年度報告2014
- 作者：中國旅遊研究院
- 出版社：旅遊教育出版社
- 出版時間：2014年8月1日
- 頁數：144 頁
- 開本：16 開
- ISBN：9787563729876
- 外文名：China Tourism Academy Annual Report of China Outbound Tourism Development 2014
- 類型：英語與其他外語
- 語種：簡體中文, 英語
內容簡介,圖書目錄,
內容簡介
《中國出境旅遊發展年度報告2014(英文)》由旅遊教育出版社出版。
圖書目錄
Introduction The 2013 China Outbound Tourism Development Overview
Ⅰ. China Has Secured Its Position as the World's Largest Outbound Tourism Market With the Largest Amount of Outbound Tourism Expenditure
Ⅱ. The Continuous Market Expansion Is Making the Demand for Outbound Tourism Commonplace and Multifaceted for Ordinary People
Ⅲ. Changes in the Tourism Industry Tend to Synchronize Changes in Outbound Tourism
Chapter 1 Market Structure and Consumption Characteristics of China Outbound Tourism in 2013
Section Ⅰ Market Structure
1.1 Market Situation
1.2 Market Structure
Section Ⅱ Overall Analysis
2.1 Variables of Spending Patterns
2.2 Demographic Characteristic of Chinese Mainland Outbound Tourists
2.3 Factors Affecting Outbound Tourists' Spending Decisions
2.4 Characteristics of Spending Decisions
2.5 Spending Pattern of Outbound Tourists
2.6 Consumption Assessment and Future Spending Preference
Section Ⅲ Spending Characteristics of Major Destinations
3.1 Hong Kong SAR
3.2 Macao SAR
3.3 Taiwan China
……
Chapter 2 Characteristics of Major Cities' Outbound Tourism Development
Chapter 3 Trends and Recommendations for China Outbound Tourism Development
Postscript
